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Index › Sales › AI SDR › Amplemarket Duo vs Instantly
AI SDR agents · October 2026 Edition

Amplemarket Duo vs Instantly

One of fourteen models named Amplemarket Duo first on the direct prompt; zero named Instantly. Amplemarket Duo was named by seven of the fourteen models and Instantly by seven and Amplemarket Duo carries 11 labels and Instantly 10, so the shares are not directly comparable.

Amplemarket Duo

accepted challenger

By Amplemarket, United States. Named in one category this edition.

Instantly

accepted challenger

founded 2019. Named in eight categories this edition.

First-choice share4%4%Of first choices across the direct, paraphrase, budget and scale prompts, 0 to 100.
Negative rate9%20%Negative labels as a share of the product's labels, 0 to 100.
Rank in category#5#6A position in a field of 12; printed, not drawn.
Labels1110A count; the two differ.
The two percentage rows are drawn on one 0 to 100 track, Amplemarket Duo reading right to left. Rank and label count are printed, not drawn.Artisan Ava was named alongside these two in nine of the fourteen direct answers. Apollo.io vs Amplemarket Duo · Apollo.io vs Instantly · Artisan Ava vs Amplemarket Duo

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category; every quote names the model and the prompt it came from. Both figures come from the AI SDR agents page.

By framing

How many of the fourteen models made each the first choice, per way of asking, and how many argued against it.
Amplemarket DuoFirst choices, of fourteen modelsInstantly
Direct10
Paraphrase10
Comparative00
Budget-constrained021 against Instantly
Scale-constrained00
Negative101 against Amplemarket Duo · 1 against Instantly
Bars are first choices, 0 to 14 each sideModels that argued againstA model can name both, so the two sides of a row do not sum to fourteen.

Every model, every framing

The eighty-four answers behind the chart above, one cell each: where Amplemarket Duo and Instantly stood in it.
ModelDirectParaphraseComparativeBudget-constrainedScale-constrainedNegative
Claude Haiku 4.5
GPT-5.4 mini
Gemini 3.5 Flash
Perplexity Sonar
Grok 4.1 Fast
Mistral Small
DeepSeek V4 Flash
Llama 4 Maverick
Qwen 3.7 Flash
Kimi K2
GLM 4.7 FlashX
MiniMax M2.5
GPT-6 Luna
Muse Glimmer 30B
Amplemarket Duo Instantly first choice named as an alternative argued againstblank: not namedEach cell is one answer, Amplemarket Duo on the left and Instantly on the right.

The direct prompt

The plain question, one answer per model, grouped by where Amplemarket Duo and Instantly stood in it.

Amplemarket Duo first, Instantly not the choice

1 of 14 modelsInstantly was named in the answer but not as the choice, or not at all.
Gemini 3.5 FlashAmplemarket Duo alternatives: 11x, Artisan Ava, Clay, HubSpot Prospecting Agent, Piper, Topo.io

Neither was the first choice, one was named

2 of 14 modelsThe answer put something else first and named one of the two as an alternative.
Perplexity SonarApollo.io alternatives: AiSDR, Amplemarket Duo, Regie.ai
GLM 4.7 FlashXLaxis AI SDR alternatives: 11x Alice, AiSDR, Amplemarket Duo, Reply.io Jason

Neither was named

11 of 14 modelsThe answer made no first choice from these two in this category.
Claude Haiku 4.5Artisan Ava alternatives: Jeeva, Persana AI, RocketSDR, Salesloft Rhythm
GPT-5.4 miniApollo.io, Qualified Piper alternatives: Salesforce Agentforce SDR
Grok 4.1 FastAiSDR, Artisan Ava alternatives: Apollo.io, Conversica, Reply.io Jason
Mistral SmallArtisan Ava, Regie.ai alternatives: Conversica
DeepSeek V4 FlashArtisan Ava alternatives: AiSDR, Clay
Llama 4 Maverickno first choice
Qwen 3.7 FlashSalesforge Agent Frank alternatives: Apollo.io, Clay, ZoomInfo Copilot
Kimi K2Apollo.io alternatives: AiSDR, Artisan Ava, Regie.ai, ZoomInfo Copilot
MiniMax M2.5AiSDR, Artisan Ava alternatives: Coldreach, Reply.io Jason, ZoomInfo Copilot
GPT-6 LunaArtisan Ava alternatives: AiSDR
Muse Glimmer 30BArtisan Ava alternatives: 11x Alice, Apollo.io

Bold names in an answer are the products the judge labeled a first choice; a model naming several gives each of them that label. The full answer text for every row is in the record.

By buyer segment

The same question asked on behalf of a different buyer. Each standing is computed within its segment and they are never added together. The figures above are the mid-market standing, which is the one the category orders by.
Small business
Level: the same share of first choices.
Amplemarket Duo0%#– of 9
Instantly0%#7 of 9
The full small business standing →
Mid-marketThe figures above
Level: the same share of first choices.
Amplemarket Duo4%#5 of 12
Instantly4%#6 of 12
The full mid-market standing →
Enterprise
Amplemarket Duo leads by four points.
Amplemarket Duo4%#6 of 11
Instantly0%#– of 11
The full enterprise standing →

What the models said about Amplemarket Duo

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of five in this category shown.

“These platforms are cited as having 50-70% annual churn” Mistral Small · negative prompt · hard negative
“Best For: The overall most complete, robust, and deliverability-conscious AI sales agent platform.” Gemini 3.5 Flash · paraphrase prompt · first choice
“Scored 221/231 in comprehensive evaluation, perfect 21/21 in AI and automation” GLM 4.7 FlashX · negative prompt · first choice
“Rated as a top platform for complex, mid-market B2B campaigns.” Gemini 3.5 Flash · direct prompt · first choice

What the models said about Instantly

Every negative label with a quote, up to three, then the highest-weighted positives, up to three. Four of four in this category shown.

“Avoid if you want an *agent* that thinks and responds; this is just a high-volume sender.” Qwen 3.7 Flash · negative prompt · hard negative
“a stack like Instantly.ai (~$30/mo) + open-source LLMs for basic personalization, but lacks full autonomy” Grok 4.1 Fast · budget prompt · soft negative
“Starts at $47/month flat... Instantly lets you connect unlimited email accounts, includes free automated warm-up, and offers modular AI agents” Gemini 3.5 Flash · budget prompt · first choice
“Apollo or Instantly as your starting point - both offer generous free tiers and affordable entry plans” MiniMax M2.5 · budget prompt · first choice
Also compared

Comparisons are drawn for the top eight products in each category, each against each. The output is the models' output; nothing here is a recommendation by the index.