Microsoft Ads

Listed in the vendor table for Paid ads. Not named in any of the 84 answers those categories produced in the October 2026 Edition: fourteen models, six prompts per category and segment, every question asked three times, on behalf of a small B2B company, a mid-market B2B company and an enterprise B2B company, with every standing computed within one segment.

Standing

Not named in 84 answers

Absence in a measured set of answers is a finding, not a verdict: it says the models did not reach for Microsoft Ads when asked these questions this month. The products they named instead are listed by category below.

By buyer segment

The same categories asked on behalf of a different buyer. Each share and rank is computed within its segment; the columns sit side by side and are never added together.

Category	Small business	Mid-market	Enterprise
Native and content advertising	0% · 33 of 65 2 labels	not named	not named
Video advertising	0% · 24 of 99 2 labels	not named	not named
Mobile apps	0% · 87 of 138 1 label	not named	not named
Click fraud protection	0% · 27 of 45 1 label	not named	not named
Retail media platforms	0% · 76 of 113 1 label	not named	not named

Where it was not named

Each category Microsoft Ads belongs to, the answers collected there, and who the models named first instead.

Category	Function	Named in	Named instead, first-choice share
Search and social advertising platforms	Marketing	0 of 84	Google Ads 13% · Adzooma 13% · Optmyzr 12%

What it publishes

Addresses on ads.microsoft.com

subdomains included

Content

counted in the table below

Documentation

Product · Integration

0 · 0

Kind	Pages	Last 90 days
Template or tool	10	undated
Blog	8	undated
Glossary or explainer	1	undated

How it is countedHide how it is counted

Every page ads.microsoft.com exposes, subdomains included. Kind is read from the address and title. The last 90 days, the latest date and the twelve months count pages by when they were published, from the site's feeds, a date in the address, or the page's own publication date, read from up to a hundred of its most recently changed pages; a page that says only when it last changed is counted in its kind but not in when, so the recent counts are a floor, and a kind none of whose pages gives a publication date reads undated. Read September 29, 2026.

Is this your product?

Claim this page

Claiming is free and changes nothing in the data. A claimed page shows a verified contact who is told when each edition publishes and when Microsoft Ads's standing changes by more than the noise floor; the right to propose corrections to the vendor table, meaning names the judge wrote that should or should not read as Microsoft Ads, applied by version and listed in the change log; and a one-line description supplied by the vendor and marked as such.

What a new claim receivesHide what a new claim receives

A new claim receives the current edition's vendor brief for Microsoft Ads by email, built from the raw record of the edition. It shows:

where Microsoft Ads is named, by buyer and by framing, and which cells hold its first choices;
the claims the models make when they name it, ranked, with the strongest and the weakest quoted;
its vocabulary against the segment leader's, and the pages the models cited;
who was chosen in the answers that did not name Microsoft Ads, and every reason the record gives;
a battlecard for each top rival: the head-to-head split, why they win, and the reservation quoted against them;
one page of published figures cleared to show a buyer.