# YouGov Profiles: how AI models rank it, October 2026

GTM AI Recommendation Index, October 2026 Edition. Named in 13 judge labels across 1 categories by 11 of 14 models. Page: https://gtm-ai-index.com/vendors/yougov-profiles/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Audience and consumer insights platforms | 0% | 21 | 0% | 13 |

## What the models said for it

- "Choose GWI or YouGov if you need deep audience profiling, psychographics, and attitudinal data" (DeepSeek V4 Flash, Audience insights)
- "consistently rated as top-tier for broad, reliable consumer insights and audience data" (Mistral Small, Audience insights)
- "Choose GWI or YouGov for *consumer research*." (Perplexity Sonar, Audience insights)
- "YouGov tracks brand sentiment continuously. It is excellent for measuring the immediate impact of a marketing campaign or PR crisis." (Gemini 3.5 Flash, Audience insights)

## What it publishes

Every page yougov.com exposes, read 2026-09-29: 91320 addresses. By kind, pages and the last 90 days:

- blog: 37914 pages, 0 in the last 90 days, latest undated
- case study: 126 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 190 pages, 0 in the last 90 days, latest undated
- conference or event: 71 pages, 0 in the last 90 days, latest undated
- report or ebook: 1013 pages, 0 in the last 90 days, latest undated
- comparison: 198 pages, 0 in the last 90 days, latest undated
- template or tool: 5 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 67 pages, 0 in the last 90 days, latest undated
- podcast or video: 116 pages, 0 in the last 90 days, latest undated

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.