# Smartly: how AI models rank it, September 2026

GTM AI Recommendation Index, September 2026 Edition. Named in 16 judge labels across 2 categories by 8 of 12 models. Page: https://gtm-ai-index.com/vendors/smartly/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Search and social advertising platforms | 2% | 13 | 13% | 15 |
| Channel partner and local marketing | 0% | 104 | 100% | 1 |

## What the models said for it

- "Creative automation at scale | Smartly.io ... enterprise management layer (like Skai or Smartly.io)" (Kimi K2, Paid ads)
- "If you are heavy on Social/Meta: Look closely at Smartly.io or Sprinklr." (Qwen 3.7 Flash, Paid ads)
- "Choose Smartly.io if you are an enterprise team requiring automatic templating and dynamic video variation at a grand scale." (Gemini 3.5 Flash, Paid ads)
- "Enterprise needing scale + creative production? → Smartly.io or Skai" (DeepSeek V4 Flash, Paid ads)

## And against it

- "Avoid: Agencies ($500+/month retainers) or enterprise tools (Smartly.io custom/$2K+) until proven ROI." (Grok 4.1 Fast, Paid ads)
- "Chat support quality described as "terrible" and "untrained"" (Mistral Small, Channel marketing)
- "Caution Level: MODERATE — Be cautious on support expectations" (DeepSeek V4 Flash, Paid ads)

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.