# Sanity alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 174 of the 216 answers in the 1 category where Sanity holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/sanity/alternatives/

## Named instead, most often (every category and segment added)

- WordPress: 50
- Webflow: 37
- HubSpot Content Hub: 17
- Contentful: 9
- Adobe Experience Manager: 7
- Wix: 5

## Content management systems for marketing sites

**Small business**: 65 of 72 answers did not name Sanity (Sanity is #8 of 11 at 0%).

- Webflow: first choice in 28 of those 65
- WordPress: first choice in 23 of those 65
- HubSpot Content Hub: first choice in 6 of those 65
- Wix: first choice in 4 of those 65
- Framer: first choice in 2 of those 65
- Squarespace: first choice in 2 of those 65

**Mid-market**: 54 of 72 answers did not name Sanity (Sanity is #5 of 13 at 6%).

- WordPress: first choice in 21 of those 54
- HubSpot Content Hub: first choice in 11 of those 54
- Webflow: first choice in 9 of those 54
- Contentful: first choice in 1 of those 54
- Storyblok: first choice in 1 of those 54
- Weebly: first choice in 1 of those 54
- Wix: first choice in 1 of those 54

**Enterprise**: 55 of 72 answers did not name Sanity (Sanity is #5 of 14 at 6%).

- Contentful: first choice in 8 of those 55
- Adobe Experience Manager: first choice in 7 of those 55
- WordPress: first choice in 6 of those 55
- Sitecore: first choice in 3 of those 55
- CoreMedia: first choice in 2 of those 55
- Acquia Site Factory: first choice in 1 of those 55
- Adapto CMS: first choice in 1 of those 55
- Adobe Experience Manager (AEM) Sites: first choice in 1 of those 55

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.
