# Reddit Ads: how AI models rank it, September 2026

GTM AI Recommendation Index, September 2026 Edition. Named in 6 judge labels across 3 categories by 6 of 12 models. Page: https://gtm-ai-index.com/vendors/reddit-ads/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Video advertising | 0% | 23 | 0% | 3 |
| Search and social advertising platforms | 0% | 114 | 50% | 2 |
| Native and content advertising | 0% | 36 | 0% | 1 |

## What the models said for it

- "If your monthly budget is under $300: Stick to Reddit Ads or Meta Ads" (Gemini 3.5 Flash, Native ads)
- "Reddit Ads—emerging as a breakout B2B channel" (Qwen 3.7 Flash, Video ads)
- "Reddit Ads - *Cheapest Entry Point*" (GLM 4.7 FlashX, Video ads)

## And against it

- "Extremely high click costs (reportedly up to $400 per click in some cases)" (MiniMax M2.5, Paid ads)

## The company

Reddit; https://www.reddit.com/; San Francisco, United States; founded 2005. From Wikidata, fetched 2026-09-14.

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.