# PostHog alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 456 of the 648 answers in the 3 categories where PostHog holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/posthog/alternatives/

## Named instead, most often (every category and segment added)

- VWO: 43
- Amplitude: 40
- Optimizely CMS: 40
- Mixpanel: 19
- Pendo: 18
- Google Analytics 4: 17

## Product analytics

**Small business**: 18 of 72 answers did not name PostHog (PostHog is #1 of 8 at 43%).

- Mixpanel: first choice in 4 of those 18
- Google Analytics 4: first choice in 3 of those 18
- Heap: first choice in 1 of those 18

**Mid-market**: 28 of 72 answers did not name PostHog (PostHog is #3 of 8 at 21%).

- Amplitude: first choice in 5 of those 28
- Pendo: first choice in 5 of those 28
- Mixpanel: first choice in 2 of those 28
- PostHog EU/self-hosted: first choice in 1 of those 28

**Enterprise**: 43 of 72 answers did not name PostHog (PostHog is #5 of 9 at 0%).

- Amplitude: first choice in 19 of those 43
- Pendo: first choice in 13 of those 43
- Mixpanel: first choice in 1 of those 43

## Customer intelligence and data science

**Small business**: 49 of 72 answers did not name PostHog (PostHog is #4 of 10 at 10%).

- Google Analytics 4: first choice in 10 of those 49
- HubSpot: first choice in 6 of those 49
- HubSpot Marketing Hub: first choice in 5 of those 49
- Mixpanel: first choice in 5 of those 49
- Amplitude: first choice in 2 of those 49
- Apollo.io: first choice in 2 of those 49
- Factors.ai: first choice in 2 of those 49
- Cometly: first choice in 1 of those 49

**Mid-market**: 59 of 72 answers did not name PostHog (PostHog is #4 of 14 at 6%).

- Amplitude: first choice in 5 of those 59
- Segment: first choice in 5 of those 59
- Google Analytics 4: first choice in 4 of those 59
- HubSpot Marketing Hub: first choice in 4 of those 59
- Mixpanel: first choice in 4 of those 59
- Adobe Customer Journey Analytics: first choice in 2 of those 59
- Dreamdata: first choice in 2 of those 59
- Adobe Marketo Measure: first choice in 1 of those 59

**Enterprise**: 71 of 72 answers did not name PostHog.

- Adobe Customer Journey Analytics: first choice in 10 of those 71
- Amplitude: first choice in 9 of those 71
- Salesforce Data Cloud: first choice in 4 of those 71
- Gainsight: first choice in 3 of those 71
- Mixpanel: first choice in 3 of those 71
- 6sense: first choice in 2 of those 71
- Adobe Customer Journey Analytics (CJA) B2B Edition: first choice in 2 of those 71
- Medallia Experience Cloud: first choice in 2 of those 71

## Experimentation and personalization

**Small business**: 55 of 72 answers did not name PostHog (PostHog is #5 of 15 at 8%).

- VWO: first choice in 20 of those 55
- Mutiny: first choice in 6 of those 55
- Mida: first choice in 5 of those 55
- Convert: first choice in 4 of those 55
- Convert Experiences: first choice in 4 of those 55
- Klaviyo: first choice in 2 of those 55
- OptiMonk: first choice in 2 of those 55
- Personyze: first choice in 2 of those 55

**Mid-market**: 64 of 72 answers did not name PostHog (PostHog is #11 of 14 at 0%).

- VWO: first choice in 18 of those 64
- Optimizely CMS: first choice in 9 of those 64
- Convert: first choice in 4 of those 64
- Convert Experiences: first choice in 3 of those 64
- Kameleoon: first choice in 3 of those 64
- Mida: first choice in 3 of those 64
- Personyze: first choice in 3 of those 64
- Personizely: first choice in 2 of those 64

**Enterprise**: 69 of 72 answers did not name PostHog.

- Optimizely CMS: first choice in 31 of those 69
- Adobe Target: first choice in 8 of those 69
- VWO: first choice in 5 of those 69
- GrowthBook: first choice in 4 of those 69
- Kameleoon: first choice in 4 of those 69
- Mutiny: first choice in 3 of those 69
- Convert: first choice in 2 of those 69
- Convert Experiences: first choice in 2 of those 69

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.