# Pendo alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 864 of the 1,080 answers in the 5 categories where Pendo holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/pendo/alternatives/

## Named instead, most often (every category and segment added)

- PostHog: 52
- Mixpanel: 40
- UserGuiding: 40
- Qualtrics: 34
- Amplitude: 30
- Userpilot: 29

## Product analytics

**Small business**: 47 of 72 answers did not name Pendo (Pendo is #4 of 8 at 6%).

- PostHog: first choice in 24 of those 47
- Mixpanel: first choice in 12 of those 47
- Google Analytics 4: first choice in 3 of those 47
- Amplitude: first choice in 1 of those 47
- Heap: first choice in 1 of those 47
- Statsig: first choice in 1 of those 47

**Mid-market**: 41 of 72 answers did not name Pendo (Pendo is #4 of 8 at 11%).

- PostHog: first choice in 12 of those 41
- Amplitude: first choice in 5 of those 41
- Mixpanel: first choice in 5 of those 41
- Countly: first choice in 1 of those 41
- Google Analytics 4: first choice in 1 of those 41
- LogRocket: first choice in 1 of those 41
- PostHog EU/self-hosted: first choice in 1 of those 41
- Statsig: first choice in 1 of those 41

**Enterprise**: 29 of 72 answers did not name Pendo (Pendo is #2 of 9 at 31%).

- Amplitude: first choice in 7 of those 29
- Mixpanel: first choice in 4 of those 29
- PostHog: first choice in 2 of those 29
- Klaritics: first choice in 1 of those 29
- NetSpring: first choice in 1 of those 29
- Qrvey: first choice in 1 of those 29

## Digital adoption and onboarding

**Small business**: 61 of 72 answers did not name Pendo (Pendo is #9 of 14 at 2%).

- UserGuiding: first choice in 31 of those 61
- Userpilot: first choice in 7 of those 61
- HelpHero: first choice in 6 of those 61
- Tango: first choice in 5 of those 61
- Userflow: first choice in 5 of those 61
- Appcues: first choice in 3 of those 61
- Product Fruits: first choice in 2 of those 61
- ProductFruits: first choice in 2 of those 61

**Mid-market**: 45 of 72 answers did not name Pendo (Pendo is #5 of 11 at 10%).

- Userpilot: first choice in 12 of those 45
- UserGuiding: first choice in 9 of those 45
- Whatfix: first choice in 3 of those 45
- Appcues: first choice in 1 of those 45
- Apty: first choice in 1 of those 45
- HelpHero: first choice in 1 of those 45
- OnRamp: first choice in 1 of those 45
- Tango: first choice in 1 of those 45

**Enterprise**: 38 of 72 answers did not name Pendo (Pendo is #3 of 9 at 11%).

- Whatfix: first choice in 8 of those 38
- WalkMe: first choice in 6 of those 38
- Apty: first choice in 4 of those 38
- Lemon Learning: first choice in 2 of those 38
- Inline Manual: first choice in 1 of those 38
- Jimo: first choice in 1 of those 38
- Userlane: first choice in 1 of those 38

## In-app messaging and customer communications

**Small business**: 71 of 72 answers did not name Pendo (Pendo is #11 of 12 at 0%).

- OneSignal: first choice in 15 of those 71
- Crisp: first choice in 7 of those 71
- Intercom: first choice in 6 of those 71
- Gleap: first choice in 4 of those 71
- Userpilot: first choice in 4 of those 71
- Slack: first choice in 3 of those 71
- tawk.to: first choice in 3 of those 71
- ActiveCampaign: first choice in 2 of those 71

**Mid-market**: 62 of 72 answers did not name Pendo (Pendo is #8 of 15 at 2%).

- Intercom: first choice in 8 of those 62
- Userpilot: first choice in 6 of those 62
- OneSignal: first choice in 5 of those 62
- Signal: first choice in 4 of those 62
- Braze: first choice in 3 of those 62
- Front: first choice in 3 of those 62
- Tencent RTC Chat: first choice in 3 of those 62
- Customer.io: first choice in 2 of those 62

**Enterprise**: 61 of 72 answers did not name Pendo (Pendo is #3 of 13 at 9%).

- Braze: first choice in 11 of those 61
- Intercom: first choice in 9 of those 61
- Sendbird: first choice in 4 of those 61
- Microsoft Teams: first choice in 2 of those 61
- OneSignal: first choice in 2 of those 61
- Pylon: first choice in 2 of those 61
- Slack Enterprise Grid: first choice in 2 of those 61
- Stream: first choice in 2 of those 61

## Customer intelligence and data science

**Small business**: 67 of 72 answers did not name Pendo (Pendo is #6 of 10 at 2%).

- Mixpanel: first choice in 13 of those 67
- Google Analytics 4: first choice in 12 of those 67
- PostHog: first choice in 11 of those 67
- HubSpot: first choice in 8 of those 67
- Amplitude: first choice in 5 of those 67
- HubSpot Marketing Hub: first choice in 5 of those 67
- Apollo.io: first choice in 2 of those 67
- Factors.ai: first choice in 2 of those 67

**Mid-market**: 65 of 72 answers did not name Pendo (Pendo is #9 of 14 at 0%).

- Google Analytics 4: first choice in 8 of those 65
- HubSpot Marketing Hub: first choice in 5 of those 65
- Segment: first choice in 5 of those 65
- Amplitude: first choice in 3 of those 65
- Mixpanel: first choice in 3 of those 65
- PostHog: first choice in 3 of those 65
- Adobe Customer Journey Analytics: first choice in 2 of those 65
- Fullstory: first choice in 2 of those 65

**Enterprise**: 70 of 72 answers did not name Pendo.

- Adobe Customer Journey Analytics: first choice in 9 of those 70
- Amplitude: first choice in 9 of those 70
- Salesforce Data Cloud: first choice in 4 of those 70
- Gainsight: first choice in 3 of those 70
- Mixpanel: first choice in 3 of those 70
- 6sense: first choice in 2 of those 70
- Adobe Customer Journey Analytics (CJA) B2B Edition: first choice in 2 of those 70
- Medallia Experience Cloud: first choice in 2 of those 70

## Customer feedback and surveys

**Small business**: 72 of 72 answers did not name Pendo.

- Google Forms: first choice in 18 of those 72
- Survicate: first choice in 13 of those 72
- Typeform: first choice in 12 of those 72
- SurveyMonkey: first choice in 10 of those 72
- SurveySparrow: first choice in 6 of those 72
- Retently: first choice in 5 of those 72
- Tally: first choice in 3 of those 72
- CustomerGauge: first choice in 2 of those 72

**Mid-market**: 67 of 72 answers did not name Pendo (Pendo is #18 of 18 at 0%).

- Google Forms: first choice in 9 of those 67
- Qualtrics: first choice in 8 of those 67
- CustomerGauge: first choice in 7 of those 67
- Retently: first choice in 5 of those 67
- Medallia: first choice in 4 of those 67
- Survicate: first choice in 4 of those 67
- SurveyMonkey: first choice in 3 of those 67
- SurveySparrow: first choice in 3 of those 67

**Enterprise**: 68 of 72 answers did not name Pendo.

- Qualtrics: first choice in 26 of those 68
- CustomerGauge: first choice in 11 of those 68
- Medallia: first choice in 9 of those 68
- SurveyMonkey: first choice in 3 of those 68
- Pollfish: first choice in 2 of those 68
- ProductLift: first choice in 2 of those 68
- AskNicely: first choice in 1 of those 68
- Enterpret: first choice in 1 of those 68

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.
