# Mintel: how AI models rank it, October 2026

GTM AI Recommendation Index, October 2026 Edition. Named in 2 judge labels across 1 categories by 2 of 14 models. Page: https://gtm-ai-index.com/vendors/mintel/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Audience and consumer insights platforms | 0% | 61 | 0% | 2 |

## What the models said for it

- "Need syndicated category sizing, forecasts and analyst-written market evidence → Mintel, Euromonitor." (Muse Glimmer 30B, Audience insights)

## In its own words

What Mintel's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Global Market Intelligence & Research Agency (https://mintel.com/)
- For: You’re an ambitious business driven to understand consumers, predict trends, and stay ahead in a rapidly evolving world. (https://mintel.com/)
- Price stated: Individually priced (https://www.mintel.com/pricing)
- Free plan or trial: Free market intelligence downloads (https://mintel.com/)
- Integrations claimed: 2 (https://www.mintel.com/solutions/integrations)
- Customers named: Deutsch LA, Bauer Media Group, Epsilon, Waitrose, Wincanton, NARS, Tesco, VML

## What it publishes

Every page mintel.com exposes, read 2026-10-05: 9283 addresses. By kind, pages and the last 90 days:

- blog: 4013 pages, 0 in the last 90 days, latest undated
- case study: 55 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 220 pages, 1 in the last 90 days, latest 2026-08-13
- conference or event: 865 pages, 0 in the last 90 days, latest 2026-03-23
- report or ebook: 16 pages, 0 in the last 90 days, latest 2021-11-04
- comparison: 40 pages, 0 in the last 90 days, latest 2023-10-01
- template or tool: 1 pages, 0 in the last 90 days, latest 2014-12-22
- glossary or explainer: 1 pages, 0 in the last 90 days, latest 2019-03-12
- podcast or video: 73 pages, 0 in the last 90 days, latest 2022-08-26
- news or press: 1974 pages, 1 in the last 90 days, latest 2026-10-05
- Recent: 2026-10-05 news or press: Mintel in the media september https://www.mintel.com/press-centre/mintel-in-the-media-september
- Recent: 2026-08-13 webinar or virtual event: On demand webinar the next billion dollar soda https://www.mintel.com/insights/events/on-demand-webinar-the-next-billion-dollar-soda
- Recent: 2026-06-25 webinar or virtual event: On demand the future of facial skincare 2026 https://www.mintel.com/insights/events/on-demand-the-future-of-facial-skincare-2026
- Recent: 2026-05-14 webinar or virtual event: On demand mintel spark impactful innovation in minutes not months https://www.mintel.com/insights/events/on-demand-mintel-spark-impactful-innovation-in-minutes-not-months
- Recent: 2026-03-23 conference or event: Expo west 2026 food health predictions https://www.mintel.com/insights/food-and-drink/expo-west-2026-food-health-predictions
- Recent: 2025-10-10 conference or event: World expo osaka a journey through the future https://www.mintel.com/insights/mintel/world-expo-osaka-a-journey-through-the-future

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.