# MediaMath: how AI models rank it, September 2026

GTM AI Recommendation Index, September 2026 Edition. Named in 10 judge labels across 1 categories by 9 of 12 models. Page: https://gtm-ai-index.com/vendors/mediamath/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Programmatic and display advertising | 0% | 92 | 50% | 10 |

## What the models said for it

- "Hybrid/managed | Basis Technologies, MediaMath" (Kimi K2, Programmatic)
- "Good alternatives but less B2B-specific." (Grok 4.1 Fast, Programmatic)

## And against it

- "And stay away entirely from MediaMath (bankrupt)" (DeepSeek V4 Flash, Programmatic)
- "its market position has changed significantly over time... verify its current operational status" (GPT-5.4 mini, Programmatic)
- "Main tradeoff: Smaller scale compared to enterprise options" (Mistral Small, Programmatic)
- "though it is less dominant than DV360 or TTD" (Perplexity Sonar, Programmatic)

## The company

MediaMath; http://www.mediamath.com; United States, United States; founded 2007. From Wikidata, fetched 2026-09-14.

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.