# Marin Software alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 172 of the 216 answers in the 1 category where Marin Software holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/marin-software/alternatives/

## Named instead, most often (every category and segment added)

- Google Ads: 29
- Meta Ads: 16
- Skai: 15
- Optmyzr: 11
- Adzooma: 10
- LinkedIn Campaign Manager: 9

## Search and social advertising platforms

**Small business**: 69 of 72 answers did not name Marin Software (Marin Software is #12 of 14 at 0%).

- Google Ads: first choice in 16 of those 69
- Meta Ads: first choice in 10 of those 69
- Optmyzr: first choice in 6 of those 69
- Adzooma: first choice in 5 of those 69
- HubSpot Ads: first choice in 4 of those 69
- LinkedIn Campaign Manager: first choice in 4 of those 69
- AdEspresso: first choice in 3 of those 69
- AdFlint: first choice in 3 of those 69

**Mid-market**: 60 of 72 answers did not name Marin Software (Marin Software is #6 of 13 at 5%).

- Google Ads: first choice in 12 of those 60
- Meta Ads: first choice in 6 of those 60
- Adzooma: first choice in 5 of those 60
- LinkedIn Campaign Manager: first choice in 5 of those 60
- Optmyzr: first choice in 5 of those 60
- HubSpot Marketing Hub: first choice in 3 of those 60
- Metadata.io: first choice in 3 of those 60
- Skai: first choice in 3 of those 60

**Enterprise**: 43 of 72 answers did not name Marin Software (Marin Software is #2 of 9 at 15%).

- Skai: first choice in 12 of those 43
- Google Search Ads 360: first choice in 7 of those 43
- Adobe Advertising: first choice in 2 of those 43
- Metadata.io: first choice in 2 of those 43
- 6sense: first choice in 1 of those 43
- AdKit: first choice in 1 of those 43
- Directive Consulting: first choice in 1 of those 43
- Google Ads: first choice in 1 of those 43

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.