# Lytics: how AI models rank it, October 2026

GTM AI Recommendation Index, October 2026 Edition. Named in 3 judge labels across 2 categories by 3 of 14 models. Page: https://gtm-ai-index.com/vendors/lytics/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Data management platforms | 0% | 56 | 0% | 2 |
| Customer data platforms | 0% | 50 | 0% | 1 |

## What the models said for it

- "packaged options like Lytics starter, BlueConic SMB, or Nvecta often start in the $1,000 to $2,000 per month range" (Muse Glimmer 30B, DMP)

## Movement since September 2026

Floor: 11 points of share, measured on the calibration repeat. A larger change is movement; a smaller one is noise.

- Data management platforms: 0% to 0%, ±0. New · not ranked in September 2026 · rank 56 of 159.
- Customer data platforms: 0% to 0%, ±0. Inside the floor by 11 points · rank 57 → 50 of 61.

## In its own words

What Lytics's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: the first secure and flexible composable customer data platform (CDP) built for enterprises' marketing and ad technology stacks (https://www.lytics.com/)
- For: enterprises' marketing and ad technology stacks (https://www.lytics.com/)
- Certifications: ISO/IEC 27001:2022, SOC 2 Type II
- Hosting: United States of America, Belg..., Neth..., United States, world...
- Customers named: American Conservatory Theater, Land O’ Lakes, Lovepop, Comparis, Regit, Entercom, Industry Dive, Haymarket Media

## What it publishes

Every page lytics.com exposes, read 2026-09-29: 869 addresses. By kind, pages and the last 90 days:

- blog: 543 pages, 0 in the last 90 days, latest 2023-06-27
- case study: 14 pages, 0 in the last 90 days, latest 2022-05-16
- webinar or virtual event: 44 pages, 0 in the last 90 days, latest 2023-03-10
- conference or event: 1 pages, 0 in the last 90 days, latest 2022-03-18
- report or ebook: 42 pages, 0 in the last 90 days, latest 2023-01-24
- comparison: 18 pages, 0 in the last 90 days, latest 2022-12-08
- template or tool: 5 pages, 0 in the last 90 days, latest 2023-06-06
- glossary or explainer: 42 pages, 0 in the last 90 days, latest 2022-11-28
- podcast or video: 11 pages, 0 in the last 90 days, latest 2021-10-07
- Recent: 2023-06-27 blog: Customer 360 readiness index https://www.lytics.com/customer-360-readiness-index
- Recent: 2023-06-06 template or tool: Building a comprehensive data governance checklist best practices https://www.lytics.com/blog/building-a-comprehensive-data-governance-checklist-best-practices
- Recent: 2023-03-10 webinar or virtual event: How clean rooms help secure data sharing and cloud data warehouse enrichment https://www.lytics.com/resources/webinars/how-clean-rooms-help-secure-data-sharing-and-cloud-data-warehouse-enrichment
- Recent: 2023-02-08 webinar or virtual event: How to make anonymous users your next loyal customers with bulletproof identity resolution https://www.lytics.com/resources/webinars/how-to-make-anonymous-users-your-next-loyal-customers-with-bulletproof-identity-resolution
- Recent: 2023-01-24 report or ebook: Obstacle to opportunity the data driven marketers guide to navigating a recession https://www.lytics.com/resources/whitepapers/obstacle-to-opportunity-the-data-driven-marketers-guide-to-navigating-a-recession
- Recent: 2022-12-29 webinar or virtual event: 2023 predictions customer data data privacy and advertising trends https://www.lytics.com/resources/webinars/2023-predictions-customer-data-data-privacy-and-advertising-trends

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.