# Instantly alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 189 of the 216 answers in the 1 category where Instantly holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/instantly/alternatives/

## Named instead, most often (every category and segment added)

- Apollo.io: 47
- Outreach: 46
- Salesloft: 44
- HubSpot Sales Hub: 15
- Klenty: 9
- Mailshake: 6

## Sales engagement platforms

**Small business**: 54 of 72 answers did not name Instantly (Instantly is #8 of 13 at 2%).

- Apollo.io: first choice in 28 of those 54
- Klenty: first choice in 7 of those 54
- HubSpot Sales Hub: first choice in 6 of those 54
- Mailshake: first choice in 5 of those 54
- Reply.io: first choice in 4 of those 54
- Lemlist: first choice in 2 of those 54
- Bigin by Zoho: first choice in 1 of those 54
- Close: first choice in 1 of those 54

**Mid-market**: 64 of 72 answers did not name Instantly (Instantly is #6 of 10 at 2%).

- Salesloft: first choice in 19 of those 64
- Apollo.io: first choice in 16 of those 64
- Outreach: first choice in 12 of those 64
- HubSpot Sales Hub: first choice in 4 of those 64
- Klenty: first choice in 2 of those 64
- Amplemarket: first choice in 1 of those 64
- Mailshake: first choice in 1 of those 64
- Reply.io: first choice in 1 of those 64

**Enterprise**: 71 of 72 answers did not name Instantly.

- Outreach: first choice in 34 of those 71
- Salesloft: first choice in 25 of those 71
- HubSpot Sales Hub: first choice in 5 of those 71
- Salesforce Sales Engagement: first choice in 5 of those 71
- Apollo.io: first choice in 3 of those 71
- Dynamics 365 Sales Accelerator: first choice in 1 of those 71
- Salesforce Sales Cloud: first choice in 1 of those 71
- Salesforce Sales Cloud + Sales Engagement: first choice in 1 of those 71

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.