# Help Scout alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 331 of the 432 answers in the 2 categories where Help Scout holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/help-scout/alternatives/

## Named instead, most often (every category and segment added)

- Zendesk: 52
- Freshdesk: 33
- Notion: 29
- Zoho Desk: 14
- Confluence: 12
- Helpjuice: 11

## Customer support and helpdesk

**Small business**: 23 of 72 answers did not name Help Scout (Help Scout is #3 of 10 at 24%).

- Zoho Desk: first choice in 8 of those 23
- Freshdesk: first choice in 6 of those 23
- HubSpot Service Hub: first choice in 2 of those 23
- TeamSupport: first choice in 1 of those 23

**Mid-market**: 48 of 72 answers did not name Help Scout (Help Scout is #6 of 14 at 0%).

- Freshdesk: first choice in 14 of those 48
- Zendesk: first choice in 6 of those 48
- Zoho Desk: first choice in 4 of those 48
- Pylon: first choice in 3 of those 48
- HubSpot Service Hub: first choice in 1 of those 48
- Plain: first choice in 1 of those 48
- TeamSupport: first choice in 1 of those 48

**Enterprise**: 71 of 72 answers did not name Help Scout.

- Zendesk: first choice in 35 of those 71
- Salesforce Service Cloud: first choice in 8 of those 71
- Freshdesk: first choice in 5 of those 71
- ServiceNow: first choice in 2 of those 71
- TeamSupport: first choice in 2 of those 71
- HaloITSM: first choice in 1 of those 71
- HappyFox: first choice in 1 of those 71
- HelpDesk by LiveChat: first choice in 1 of those 71

## Knowledge base and self-service

**Small business**: 55 of 72 answers did not name Help Scout (Help Scout is #4 of 16 at 10%).

- Notion: first choice in 19 of those 55
- Slite: first choice in 8 of those 55
- Freshdesk: first choice in 3 of those 55
- Slab: first choice in 3 of those 55
- Helpable: first choice in 2 of those 55
- Nuclino: first choice in 2 of those 55
- Zoho Desk: first choice in 2 of those 55
- Confluence: first choice in 1 of those 55

**Mid-market**: 63 of 72 answers did not name Help Scout (Help Scout is #12 of 16 at 0%).

- Notion: first choice in 10 of those 63
- Document360: first choice in 6 of those 63
- Freshdesk: first choice in 5 of those 63
- Confluence: first choice in 4 of those 63
- BookStack: first choice in 3 of those 63
- Helpjuice: first choice in 3 of those 63
- Plain: first choice in 3 of those 63
- Guru: first choice in 2 of those 63

**Enterprise**: 71 of 72 answers did not name Help Scout.

- Zendesk: first choice in 11 of those 71
- Helpjuice: first choice in 8 of those 71
- Confluence: first choice in 7 of those 71
- Document360: first choice in 4 of those 71
- Plain: first choice in 2 of those 71
- Pylon: first choice in 2 of those 71
- Zendesk Guide: first choice in 2 of those 71
- Atlassian Confluence: first choice in 1 of those 71

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.