# Haus: how AI models rank it, October 2026

GTM AI Recommendation Index, October 2026 Edition. Named in 3 judge labels across 1 categories by 3 of 14 models. Page: https://gtm-ai-index.com/vendors/haus/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Attribution and marketing mix modeling | 2% | 17 | 0% | 3 |

## What the models said for it

- "look closely at Recast or Haus" (Gemini 3.5 Flash, Attribution & MMM)
- "Haus | Geo-incrementality testing | Brands testing new channels" (Kimi K2, Attribution & MMM)

## Movement since September 2026

Floor: 11 points of share, measured on the calibration repeat. A larger change is movement; a smaller one is noise.

- Attribution and marketing mix modeling: 1% to 2%, ±0. Inside the floor by 11 points · rank 21 → 17 of 123.

## In its own words

What Haus's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: AI-powered incrementality platform leading enterprises use to optimize tens of billions in annual marketing spend. (https://www.haus.io/)
- For: enterprises (https://www.haus.io/)
- Certifications: Sensiba SOC 2 Type 2, SOC 2 Type 2, ISO/IEC 27001:2022
- Customers named: Intuit, Oura, AG1, FanDuel, Fox One, SharkNinja, Mejuri, Whoop

## What it publishes

Every page haus.io exposes, read 2026-10-05: 384 addresses. By kind, pages and the last 90 days:

- blog: 203 pages, 0 in the last 90 days, latest undated
- case study: 36 pages, 2 in the last 90 days, latest 2026-08-24
- webinar or virtual event: 1 pages, 0 in the last 90 days, latest undated
- conference or event: 13 pages, 0 in the last 90 days, latest undated
- report or ebook: 1 pages, 0 in the last 90 days, latest undated
- comparison: 6 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 9 pages, 0 in the last 90 days, latest undated
- Recent: 2026-08-24 case study: Textnow https://www.haus.io/customer/textnow
- Recent: 2026-07-21 case study: Gainbridge https://www.haus.io/customer/gainbridge
- Recent: 2026-05-04 case study: Stockx https://www.haus.io/customer/stockx
- Recent: 2026-04-15 case study: Gruns scaling https://www.haus.io/customer/gruns-scaling
- Recent: 2026-04-15 case study: Mistplay https://www.haus.io/customer/mistplay
- Recent: 2026-02-02 case study: Sunday https://www.haus.io/customer/sunday

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.