# Google Optimize: how AI models rank it, September 2026

GTM AI Recommendation Index, September 2026 Edition. Named in 8 judge labels across 1 categories by 4 of 12 models. Page: https://gtm-ai-index.com/vendors/google-optimize/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Experimentation and personalization | 0% | 69 | 88% | 8 |

## And against it

- "Google Optimize (Avoid/Dead): Google officially sunsetted Google Optimize and Optimize 360." (Gemini 3.5 Flash, Experimentation)
- "The free tier of Google Optimize (the old default budget option) was discontinued" (DeepSeek V4 Flash, Experimentation)
- "Google Optimize is no longer available - So it's not an option anymore" (GPT-5.4 mini, Experimentation)
- "Defunct Product... Shut down on September 30, 2023. No longer available." (DeepSeek V4 Flash, Experimentation)

## The company

Google Search; https://google.com; United States; founded 1997. From Wikidata, fetched 2026-09-14.

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.