# Faire: how AI models rank it, October 2026

GTM AI Recommendation Index, October 2026 Edition. Named in 1 judge labels across 1 categories by 1 of 14 models. Page: https://gtm-ai-index.com/vendors/faire/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Retail media platforms | 2% | 19 | 0% | 1 |

## What the models said for it

- "If your buyers shop on B2B e-commerce portals: Use Faire (if you're wholesale)" (Qwen 3.7 Flash, Retail media)

## In its own words

What Faire's own pages state, read 2026-10-05. Stated by the vendor, not checked by the index.

- Positioning: Your one-stop shop for wholesale (https://faire.com/)
- For: retailers (https://faire.com/)
- Free plan or trial: Sign up for free (https://faire.com/)
- Customers named: Tula House, Flowerhead Tea, Dotter

## What it publishes

Every page faire.com exposes, read 2026-09-29: 312 addresses. By kind, pages and the last 90 days:

- blog: 187 pages, 0 in the last 90 days, latest undated
- webinar or virtual event: 3 pages, 0 in the last 90 days, latest undated
- conference or event: 17 pages, 0 in the last 90 days, latest undated
- report or ebook: 1 pages, 0 in the last 90 days, latest undated
- template or tool: 2 pages, 0 in the last 90 days, latest undated
- glossary or explainer: 1 pages, 0 in the last 90 days, latest undated
- podcast or video: 1 pages, 0 in the last 90 days, latest undated
- news or press: 94 pages, 0 in the last 90 days, latest 2023-10-01
- Recent: 2023-10-01 news or press: Faire survey gen z more likely to shop in store https://news.faire.com/2023/10/04/faire-survey-gen-z-more-likely-to-shop-in-store/
- Recent: 2023-06-01 news or press: Faire report adults would rather shop specialty retail https://news.faire.com/2023/06/28/faire-report-adults-would-rather-shop-specialty-retail/
- Recent: 2022-06-01 news or press: Faire has extended 60 million through open with faire 2 https://news.faire.com/2022/06/14/faire-has-extended-60-million-through-open-with-faire-2/
- Recent: 2021-03-01 news or press: Faire launches in the uk to power the growth of independent retailers https://news.faire.com/2021/03/23/faire-launches-in-the-uk-to-power-the-growth-of-independent-retailers/

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.