# Extole alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 360 of the 432 answers in the 2 categories where Extole holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/extole/alternatives/

## Named instead, most often (every category and segment added)

- Smile.io: 44
- Referral Rock: 42
- ReferralCandy: 26
- PartnerStack: 19
- Referral Factory: 18
- Ambassador: 14

## Referral and partner programs

**Small business**: 72 of 72 answers did not name Extole.

- ReferralCandy: first choice in 13 of those 72
- Referral Rock: first choice in 10 of those 72
- PartnerStack: first choice in 7 of those 72
- Referral Factory: first choice in 7 of those 72
- FirstPromoter: first choice in 5 of those 72
- Smile.io: first choice in 5 of those 72
- GrowSurf: first choice in 3 of those 72
- Rewardful: first choice in 3 of those 72

**Mid-market**: 62 of 72 answers did not name Extole (Extole is #10 of 11 at 0%).

- PartnerStack: first choice in 9 of those 62
- Referral Rock: first choice in 7 of those 62
- ReferralCandy: first choice in 6 of those 62
- Ambassador: first choice in 4 of those 62
- Cello: first choice in 3 of those 62
- Smile.io: first choice in 3 of those 62
- FirstPromoter: first choice in 2 of those 62
- JourneyBee: first choice in 2 of those 62

**Enterprise**: 43 of 72 answers did not name Extole (Extole is #3 of 13 at 8%).

- Ambassador: first choice in 7 of those 43
- Impartner: first choice in 5 of those 43
- Impartner PRM: first choice in 3 of those 43
- PartnerStack: first choice in 3 of those 43
- Salesforce PRM: first choice in 3 of those 43
- Referral Factory: first choice in 2 of those 43
- Referral Rock: first choice in 2 of those 43
- Talkable: first choice in 2 of those 43

## Loyalty, advocacy and referrals

**Small business**: 72 of 72 answers did not name Extole.

- Smile.io: first choice in 25 of those 72
- Referral Rock: first choice in 14 of those 72
- Referral Factory: first choice in 7 of those 72
- ReferralCandy: first choice in 7 of those 72
- CustomerGauge: first choice in 3 of those 72
- Cello: first choice in 2 of those 72
- BON Loyalty: first choice in 1 of those 72
- FirstPromoter: first choice in 1 of those 72

**Mid-market**: 69 of 72 answers did not name Extole (Extole is #13 of 18 at 0%).

- Smile.io: first choice in 11 of those 69
- Referral Rock: first choice in 9 of those 69
- Influitive: first choice in 4 of those 69
- Ambassador: first choice in 2 of those 69
- CustomerGauge: first choice in 2 of those 69
- GrowSurf: first choice in 2 of those 69
- LoyaltyLion: first choice in 2 of those 69
- Referral Factory: first choice in 2 of those 69

**Enterprise**: 42 of 72 answers did not name Extole (Extole is #2 of 18 at 13%).

- Open Loyalty: first choice in 6 of those 42
- Annex Cloud: first choice in 4 of those 42
- Influitive: first choice in 3 of those 42
- Voucherify: first choice in 3 of those 42
- CustomerGauge: first choice in 2 of those 42
- Talon.One: first choice in 2 of those 42
- Ambassador: first choice in 1 of those 42
- Antavo: first choice in 1 of those 42

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.