# Dynamic Yield: how AI models rank it, September 2026

GTM AI Recommendation Index, September 2026 Edition. Named in 21 judge labels across 2 categories by 12 of 12 models. Page: https://gtm-ai-index.com/vendors/dynamic-yield/

## Standing by category

| Category | Share | Rank | Negative rate | Labels |
|---|---|---|---|---|
| Experimentation and personalization | 0% | 18 | 25% | 20 |
| Landing pages and interactive content | 0% | 29 | 0% | 1 |

## What the models said for it

- "Dynamic Yield handles omnichannel experiences at scale as the best enterprise personalization engine" (Claude Haiku 4.5, Experimentation)
- "Need advanced personalization at scale? → Dynamic Yield or Adobe Target" (GPT-5.4 mini, Experimentation)
- "AI recommendations, omnichannel (web/app/email), strong e-commerce. G2 leaders" (Grok 4.1 Fast, Experimentation)
- "Gartner Magic Quadrant Leader specifically for personalization engines" (Kimi K2, Experimentation)

## And against it

- "What to Avoid ... Enterprise-only pricing" (Kimi K2, Experimentation)
- "Experimentation is a secondary feature to personalization; no self-serve trial; complex implementation" (Kimi K2, Experimentation)
- "Lowest satisfaction ratings (<10% in some grids); poor usability." (Grok 4.1 Fast, Experimentation)
- "without the bloated price tag of Adobe"s enterprise suite" (Qwen 3.7 Flash, Experimentation)

## The company

Dynamic Yield; https://www.dynamicyield.com/; New York City, Israel; founded 2011; about 350 employees; part of Mastercard. From Wikidata, fetched 2026-09-14.

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.