# Databricks Clean Rooms alternatives: what AI models name instead, October 2026

GTM AI Recommendation Index, October 2026 Edition. 224 of the 252 answers in the 1 category where Databricks Clean Rooms holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/databricks-clean-rooms/alternatives/

## Named instead, most often (every category and segment added)

- Snowflake Data Clean Rooms: 39
- AWS Clean Rooms: 36
- Amazon Marketing Cloud: 13
- Crossbeam: 12
- Google Ads Data Hub: 12
- InfoSum: 10

## Data clean rooms

**Small business**: 82 of 84 answers did not name Databricks Clean Rooms (Databricks Clean Rooms is #10 of 12 at 0%).

- AWS Clean Rooms: first choice in 21 of those 82
- Crossbeam: first choice in 10 of those 82
- Snowflake Data Clean Rooms: first choice in 9 of those 82
- Google Ads Data Hub: first choice in 8 of those 82
- Amazon Marketing Cloud: first choice in 7 of those 82
- Google BigQuery Data Clean Rooms: first choice in 3 of those 82
- Google Cloud BigQuery Data Clean Rooms: first choice in 3 of those 82
- Optable: first choice in 3 of those 82

**Mid-market**: 74 of 84 answers did not name Databricks Clean Rooms (Databricks Clean Rooms is #7 of 10 at 2%).

- Snowflake Data Clean Rooms: first choice in 13 of those 74
- AWS Clean Rooms: first choice in 9 of those 74
- Amazon Marketing Cloud: first choice in 6 of those 74
- InfoSum: first choice in 6 of those 74
- Google Ads Data Hub: first choice in 4 of those 74
- Decentriq: first choice in 3 of those 74
- LiveRamp Clean Room: first choice in 3 of those 74
- Optable: first choice in 3 of those 74

**Enterprise**: 68 of 84 answers did not name Databricks Clean Rooms (Databricks Clean Rooms is #7 of 9 at 0%).

- Snowflake Data Clean Rooms: first choice in 17 of those 68
- AWS Clean Rooms: first choice in 6 of those 68
- LiveRamp Clean Room: first choice in 5 of those 68
- Decentriq: first choice in 4 of those 68
- InfoSum: first choice in 4 of those 68
- Crossbeam: first choice in 2 of those 68
- Databricks Data Clean Rooms: first choice in 1 of those 68
- Habu: first choice in 1 of those 68

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.