# ChatGPT alternatives: what AI models name instead, October 2026

GTM AI Recommendation Index, October 2026 Edition. 238 of the 252 answers in the 1 category where ChatGPT holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/chatgpt/alternatives/

## Named instead, most often (every category and segment added)

- HubSpot Breeze: 22
- Jasper: 16
- Salesforce Agentforce: 12
- Salesforce Agentforce Marketing: 12
- HubSpot: 7
- HubSpot Agent Hub: 4

## AI marketing agents

**Small business**: 76 of 84 answers did not name ChatGPT (ChatGPT is #3 of 5 at 7%).

- HubSpot Breeze: first choice in 9 of those 76
- Jasper: first choice in 7 of those 76
- HubSpot: first choice in 4 of those 76
- HubSpot AI: first choice in 3 of those 76
- HubSpot Breeze AI Agents: first choice in 3 of those 76
- ActiveCampaign: first choice in 2 of those 76
- HubSpot's AI agents: first choice in 2 of those 76
- Simplified: first choice in 2 of those 76

**Mid-market**: 79 of 84 answers did not name ChatGPT (ChatGPT is #3 of 6 at 4%).

- HubSpot Breeze: first choice in 13 of those 79
- Jasper: first choice in 4 of those 79
- Albert.ai: first choice in 3 of those 79
- Enrich Labs: first choice in 3 of those 79
- HubSpot: first choice in 3 of those 79
- HubSpot Agent Hub: first choice in 2 of those 79
- HubSpot Marketing Hub: first choice in 2 of those 79
- HubSpot Marketing Hub with Breeze AI: first choice in 2 of those 79

**Enterprise**: 83 of 84 answers did not name ChatGPT.

- Salesforce Agentforce: first choice in 12 of those 83
- Salesforce Agentforce Marketing: first choice in 12 of those 83
- Jasper: first choice in 5 of those 83
- Salesforce Marketing Cloud: first choice in 3 of those 83
- Adobe Marketo Engage Agentic AI: first choice in 2 of those 83
- HubSpot Agent Hub: first choice in 2 of those 83
- HubSpot Marketing Hub: first choice in 2 of those 83
- Salesforce Einstein: first choice in 2 of those 83

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.