# Apollo.io alternatives: what AI models name instead, September 2026 GTM AI Recommendation Index, September 2026 Edition. 961 of the 1,512 answers in the 7 categories where Apollo.io holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/apollo-io/alternatives/ ## Named instead, most often (every category and segment added) - 6sense: 74 - Demandbase: 67 - AdRoll ABM: 47 - Insycle: 45 - Bombora: 44 - ZoomInfo: 39 ## Sales intelligence and contact data **Small business**: 12 of 72 answers did not name Apollo.io (Apollo.io is #1 of 10 at 94%). - UpLead: first choice in 3 of those 12 - Hunter: first choice in 1 of those 12 - SalesIntel: first choice in 1 of those 12 **Mid-market**: 22 of 72 answers did not name Apollo.io (Apollo.io is #1 of 13 at 76%). - Amplemarket: first choice in 2 of those 22 - Cognism: first choice in 2 of those 22 - ZoomInfo: first choice in 2 of those 22 - Clay: first choice in 1 of those 22 - UpLead: first choice in 1 of those 22 **Enterprise**: 43 of 72 answers did not name Apollo.io (Apollo.io is #4 of 11 at 4%). - ZoomInfo: first choice in 17 of those 43 - Cognism: first choice in 6 of those 43 - Salesmotion: first choice in 2 of those 43 - Amplemarket: first choice in 1 of those 43 - Lusha: first choice in 1 of those 43 ## Data enrichment **Small business**: 19 of 72 answers did not name Apollo.io (Apollo.io is #1 of 10 at 76%). - Amplemarket: first choice in 2 of those 19 - Hunter: first choice in 1 of those 19 - UpLead: first choice in 1 of those 19 **Mid-market**: 23 of 72 answers did not name Apollo.io (Apollo.io is #1 of 10 at 70%). - Amplemarket: first choice in 2 of those 23 - Cognism: first choice in 1 of those 23 - UpLead: first choice in 1 of those 23 **Enterprise**: 51 of 72 answers did not name Apollo.io (Apollo.io is #5 of 9 at 7%). - ZoomInfo: first choice in 19 of those 51 - Amplemarket: first choice in 5 of those 51 - Cognism: first choice in 4 of those 51 - Clay: first choice in 3 of those 51 - FullEnrich: first choice in 2 of those 51 - Cleanlist: first choice in 1 of those 51 - HubSpot Breeze Intelligence: first choice in 1 of those 51 - People Data Labs: first choice in 1 of those 51 ## Sales engagement platforms **Small business**: 19 of 72 answers did not name Apollo.io (Apollo.io is #1 of 13 at 50%). - Klenty: first choice in 4 of those 19 - Mailshake: first choice in 2 of those 19 - HubSpot Sales Hub: first choice in 1 of those 19 - Lemlist: first choice in 1 of those 19 - Reply.io: first choice in 1 of those 19 - Unify: first choice in 1 of those 19 **Mid-market**: 29 of 72 answers did not name Apollo.io (Apollo.io is #2 of 10 at 33%). - Salesloft: first choice in 6 of those 29 - HubSpot Sales Hub: first choice in 2 of those 29 - Klenty: first choice in 2 of those 29 - Amplemarket: first choice in 1 of those 29 - Instantly: first choice in 1 of those 29 - Lemlist: first choice in 1 of those 29 - Outreach: first choice in 1 of those 29 - Reply.io: first choice in 1 of those 29 **Enterprise**: 59 of 72 answers did not name Apollo.io (Apollo.io is #5 of 7 at 2%). - Outreach: first choice in 28 of those 59 - Salesloft: first choice in 21 of those 59 - HubSpot Sales Hub: first choice in 4 of those 59 - Salesforce Sales Engagement: first choice in 4 of those 59 - Salesforce Sales Cloud: first choice in 1 of those 59 - Salesforce Sales Cloud + Sales Engagement: first choice in 1 of those 59 - Salesforce Salesloft: first choice in 1 of those 59 - SmartReach.io: first choice in 1 of those 59 ## B2B intent data providers **Small business**: 22 of 72 answers did not name Apollo.io (Apollo.io is #1 of 14 at 56%). - Dealfront: first choice in 6 of those 22 - Bombora: first choice in 3 of those 22 - G2 Buyer Intent: first choice in 2 of those 22 - Lead Onion: first choice in 2 of those 22 - 6sense: first choice in 1 of those 22 - UpLead: first choice in 1 of those 22 **Mid-market**: 52 of 72 answers did not name Apollo.io (Apollo.io is #2 of 14 at 25%). - Bombora: first choice in 22 of those 52 - G2 Buyer Intent: first choice in 6 of those 52 - 6sense: first choice in 2 of those 52 - Intentsify: first choice in 2 of those 52 - 24/7 Intent: first choice in 1 of those 52 - Dealfront: first choice in 1 of those 52 - Demandbase: first choice in 1 of those 52 - Lusha: first choice in 1 of those 52 **Enterprise**: 71 of 72 answers did not name Apollo.io. - 6sense: first choice in 31 of those 71 - Bombora: first choice in 19 of those 71 - Demandbase: first choice in 14 of those 71 - Abmatic AI: first choice in 1 of those 71 - Cognism: first choice in 1 of those 71 - Factors.ai: first choice in 1 of those 71 - SalesIntel: first choice in 1 of those 71 - TechTarget Priority Engine: first choice in 1 of those 71 ## AI SDR agents **Small business**: 45 of 72 answers did not name Apollo.io (Apollo.io is #1 of 8 at 24%). - AiSDR: first choice in 12 of those 45 - Agent Frank: first choice in 3 of those 45 - Clay: first choice in 3 of those 45 - Amplemarket: first choice in 2 of those 45 - eesier: first choice in 2 of those 45 - Apollo.io with Jason AI: first choice in 1 of those 45 - Artisan: first choice in 1 of those 45 - Chase AI: first choice in 1 of those 45 **Mid-market**: 55 of 72 answers did not name Apollo.io (Apollo.io is #1 of 11 at 20%). - Amplemarket: first choice in 5 of those 55 - Artisan: first choice in 5 of those 55 - Amplemarket Duo: first choice in 4 of those 55 - SalesTools.io: first choice in 3 of those 55 - AiSDR: first choice in 2 of those 55 - Amplemarket Duo Copilot: first choice in 2 of those 55 - Breakout: first choice in 2 of those 55 - Outreach AI: first choice in 2 of those 55 **Enterprise**: 68 of 72 answers did not name Apollo.io (Apollo.io is #10 of 11 at 2%). - 11x: first choice in 10 of those 68 - Outreach: first choice in 8 of those 68 - Artisan: first choice in 7 of those 68 - AiSDR: first choice in 6 of those 68 - Amplemarket: first choice in 5 of those 68 - Salesforce Agentforce: first choice in 4 of those 68 - Salesforce Agentforce SDR: first choice in 4 of those 68 - Salesloft: first choice in 4 of those 68 ## Account-based marketing platforms **Small business**: 45 of 72 answers did not name Apollo.io (Apollo.io is #3 of 13 at 16%). - AdRoll ABM: first choice in 19 of those 45 - HubSpot ABM: first choice in 13 of those 45 - HubSpot Marketing Hub: first choice in 3 of those 45 - ZenABM: first choice in 3 of those 45 - Abmatic AI: first choice in 2 of those 45 - RB2B: first choice in 2 of those 45 - Common Room: first choice in 1 of those 45 - Dealfront: first choice in 1 of those 45 **Mid-market**: 63 of 72 answers did not name Apollo.io (Apollo.io is #5 of 11 at 4%). - AdRoll ABM: first choice in 28 of those 63 - 6sense: first choice in 11 of those 63 - Demandbase: first choice in 11 of those 63 - Terminus: first choice in 4 of those 63 - HubSpot Marketing Hub: first choice in 3 of those 63 - HubSpot ABM: first choice in 2 of those 63 - 6pack: first choice in 1 of those 63 - 6sense Revenue AI: first choice in 1 of those 63 **Enterprise**: 72 of 72 answers did not name Apollo.io. - Demandbase: first choice in 41 of those 72 - 6sense: first choice in 29 of those 72 - Abmatic AI: first choice in 5 of those 72 - Lusha: first choice in 2 of those 72 - Salesforce Marketing Cloud Account Engagement: first choice in 2 of those 72 - Terminus: first choice in 2 of those 72 - HubSpot Marketing Hub: first choice in 1 of those 72 - ZoomInfo: first choice in 1 of those 72 ## CRM data quality and deduplication **Small business**: 57 of 72 answers did not name Apollo.io (Apollo.io is #6 of 14 at 2%). - Insycle: first choice in 21 of those 57 - Cleanlist: first choice in 10 of those 57 - Dedupely: first choice in 8 of those 57 - Koalify: first choice in 6 of those 57 - Cognism: first choice in 1 of those 57 - DataGroomr: first choice in 1 of those 57 - Datablist: first choice in 1 of those 57 - EazyMatch AI: first choice in 1 of those 57 **Mid-market**: 64 of 72 answers did not name Apollo.io (Apollo.io is #11 of 17 at 0%). - Insycle: first choice in 20 of those 64 - Cleanlist: first choice in 8 of those 64 - DemandTools: first choice in 6 of those 64 - ZoomInfo Operations: first choice in 4 of those 64 - Dedupely: first choice in 3 of those 64 - Cloudingo: first choice in 2 of those 64 - Duplicate Check: first choice in 2 of those 64 - Koalify: first choice in 2 of those 64 **Enterprise**: 70 of 72 answers did not name Apollo.io. - DemandTools: first choice in 18 of those 70 - ZoomInfo Operations: first choice in 8 of those 70 - Informatica Cloud Data Quality: first choice in 5 of those 70 - Cloudingo: first choice in 4 of those 70 - Informatica: first choice in 4 of those 70 - Insycle: first choice in 4 of those 70 - Cleanlist: first choice in 3 of those 70 - Informatica Data Quality: first choice in 3 of those 70 Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.