# Adobe Target alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 176 of the 216 answers in the 1 category where Adobe Target holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/adobe-target/alternatives/

## Named instead, most often (every category and segment added)

- VWO: 46
- Mida: 14
- Convert: 12
- Optimizely CMS: 11
- Convert Experiences: 10
- GrowthBook: 10

## Experimentation and personalization

**Small business**: 71 of 72 answers did not name Adobe Target (Adobe Target is #15 of 15 at 0%).

- VWO: first choice in 26 of those 71
- Mida: first choice in 8 of those 71
- PostHog: first choice in 7 of those 71
- Mutiny: first choice in 6 of those 71
- Convert: first choice in 5 of those 71
- GrowthBook: first choice in 5 of those 71
- Convert Experiences: first choice in 4 of those 71
- Statsig: first choice in 3 of those 71

**Mid-market**: 65 of 72 answers did not name Adobe Target (Adobe Target is #14 of 14 at 0%).

- VWO: first choice in 16 of those 65
- Mida: first choice in 6 of those 65
- Convert: first choice in 5 of those 65
- Convert Experiences: first choice in 4 of those 65
- Optimizely CMS: first choice in 4 of those 65
- Kameleoon: first choice in 3 of those 65
- Personizely: first choice in 3 of those 65
- Personyze: first choice in 3 of those 65

**Enterprise**: 40 of 72 answers did not name Adobe Target (Adobe Target is #3 of 11 at 12%).

- Optimizely CMS: first choice in 7 of those 40
- GrowthBook: first choice in 5 of those 40
- VWO: first choice in 4 of those 40
- Kameleoon: first choice in 3 of those 40
- Convert: first choice in 2 of those 40
- Convert Experiences: first choice in 2 of those 40
- Dynamic Yield: first choice in 2 of those 40
- Bloomreach: first choice in 1 of those 40

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.