# Adobe Real-Time CDP alternatives: what AI models name instead, September 2026

GTM AI Recommendation Index, September 2026 Edition. 590 of the 648 answers in the 3 categories where Adobe Real-Time CDP holds a standing named it neither first nor as an alternative; these are the first choices those answers made. Page: https://gtm-ai-index.com/vendors/adobe-real-time-cdp/alternatives/

## Named instead, most often (every category and segment added)

- Segment: 80
- Hightouch: 37
- LiveRamp: 29
- RudderStack: 29
- HubSpot: 17
- Tealium: 15

## Customer data platforms

**Small business**: 72 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #11 of 11 at 0%).

- Segment: first choice in 26 of those 72
- RudderStack: first choice in 12 of those 72
- HubSpot: first choice in 10 of those 72
- Brevo: first choice in 5 of those 72
- Hightouch: first choice in 5 of those 72
- Klaviyo: first choice in 5 of those 72
- Customer.io: first choice in 2 of those 72
- BlueConic: first choice in 1 of those 72

**Mid-market**: 68 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #12 of 12 at 0%).

- Segment: first choice in 22 of those 68
- Hightouch: first choice in 9 of those 68
- RudderStack: first choice in 6 of those 68
- BlueConic: first choice in 2 of those 68
- Jitsu: first choice in 2 of those 68
- HubSpot: first choice in 1 of those 68
- HubSpot Customer Platform: first choice in 1 of those 68
- PostHog: first choice in 1 of those 68

**Enterprise**: 46 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #5 of 10 at 4%).

- Microsoft Dynamics 365 Customer Insights: first choice in 5 of those 46
- Salesforce Data Cloud: first choice in 5 of those 46
- Treasure Data: first choice in 4 of those 46
- Hightouch: first choice in 3 of those 46
- Tealium: first choice in 2 of those 46
- ActionIQ: first choice in 1 of those 46
- Oracle Fusion CDP: first choice in 1 of those 46
- Ortto: first choice in 1 of those 46

## Data management platforms

**Small business**: 72 of 72 answers did not name Adobe Real-Time CDP.

- Segment: first choice in 8 of those 72
- Apollo.io: first choice in 6 of those 72
- HubSpot: first choice in 6 of those 72
- Airtable: first choice in 4 of those 72
- ClicData: first choice in 4 of those 72
- Fivetran: first choice in 4 of those 72
- BigQuery: first choice in 3 of those 72
- Klaviyo: first choice in 3 of those 72

**Mid-market**: 71 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #11 of 11 at 0%).

- Segment: first choice in 10 of those 71
- Hightouch: first choice in 7 of those 71
- Snowflake: first choice in 5 of those 71
- BigQuery: first choice in 4 of those 71
- RudderStack: first choice in 4 of those 71
- Tealium: first choice in 4 of those 71
- ClicData: first choice in 3 of those 71
- Databricks: first choice in 3 of those 71

**Enterprise**: 55 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #2 of 13 at 12%).

- Snowflake: first choice in 5 of those 55
- Informatica Intelligent Data Management Cloud: first choice in 4 of those 55
- Tealium: first choice in 4 of those 55
- Databricks: first choice in 3 of those 55
- Snowflake Data Cloud: first choice in 3 of those 55
- ActionIQ: first choice in 2 of those 55
- Adobe Audience Manager: first choice in 2 of those 55
- Hightouch: first choice in 2 of those 55

## Identity resolution

**Small business**: 72 of 72 answers did not name Adobe Real-Time CDP.

- CustomerLabs 1PD Ops: first choice in 10 of those 72
- Segment: first choice in 10 of those 72
- FullContact: first choice in 6 of those 72
- Leadpipe: first choice in 5 of those 72
- Prospeo: first choice in 5 of those 72
- RB2B: first choice in 5 of those 72
- RudderStack: first choice in 4 of those 72
- CustomerLabs: first choice in 3 of those 72

**Mid-market**: 69 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #16 of 18 at 0%).

- LiveRamp: first choice in 11 of those 69
- Hightouch: first choice in 8 of those 69
- Tealium: first choice in 5 of those 69
- Segment: first choice in 4 of those 69
- CustomerLabs 1PD Ops: first choice in 3 of those 69
- Leadpipe: first choice in 3 of those 69
- RudderStack: first choice in 3 of those 69
- Amperity: first choice in 2 of those 69

**Enterprise**: 65 of 72 answers did not name Adobe Real-Time CDP (Adobe Real-Time CDP is #4 of 13 at 4%).

- LiveRamp: first choice in 18 of those 65
- Salesforce Data Cloud: first choice in 5 of those 65
- ZoomInfo: first choice in 4 of those 65
- Hightouch: first choice in 3 of those 65
- Acxiom: first choice in 2 of those 65
- Amperity: first choice in 2 of those 65
- Leadspace: first choice in 2 of those 65
- LiveRamp Identity Resolution: first choice in 2 of those 65

Published under CC BY 4.0. The output is the models' output; nothing here is a recommendation by the index.