# G2 Buyer Intent vs ZoomInfo: which do AI models recommend for intent data, September 2026

GTM AI Recommendation Index, September 2026 Edition, B2B intent data providers. Two of twelve models named G2 Buyer Intent first on the direct prompt; one named ZoomInfo. Page: https://gtm-ai-index.com/sales/b2b-intent-data/g2-buyer-intent-vs-zoominfo/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| G2 Buyer Intent | 13% | #3 of 14 | 2% | 43 | 12 of 12 |
| ZoomInfo | 4% | #5 of 14 | 30% | 37 | 12 of 12 |

## The direct prompt, model by model

- DeepSeek V4 Flash: g2 buyer intent first (first choices: Bombora, G2 Buyer Intent) (alternatives: Intentsify, ZoomInfo)
- MiniMax M2.5: g2 buyer intent first (first choices: Bombora, G2 Buyer Intent) (alternatives: Apollo Intent, Factors.ai, Intentsify)
- Kimi K2: zoominfo first (first choices: Bombora, ZoomInfo) (alternatives: AdRoll ABM, Demandbase, G2 Buyer Intent)
- GPT-5.4 mini: neither first, one named (first choices: Bombora) (alternatives: 6sense, AdRoll ABM, Demandbase, G2 Buyer Intent)
- Gemini 3.5 Flash: neither first, one named (first choices: Apollo.io, HubSpot Breeze Intelligence) (alternatives: Bombora, G2 Buyer Intent, RB2B, Warmly)
- Perplexity Sonar: neither first, one named (first choices: Bombora) (alternatives: 6sense, Dealfront, G2 Buyer Intent)
- Grok 4.1 Fast: neither first, one named (first choices: Bombora) (alternatives: AdRoll ABM, Dealfront, G2 Buyer Intent, ZoomInfo)
- Qwen 3.7 Flash: neither first, one named (first choices: Bombora) (alternatives: AdRoll ABM, Factors.ai, G2 Buyer Intent, Intentsify, Warmly)
- GLM 4.7 FlashX: neither first, one named (first choices: Apollo.io) (alternatives: Dealfront, G2 Buyer Intent, RB2B)
- Claude Haiku 4.5: neither named (alternatives: Cognism, Dealfront, Demandbase, Intentsify)
- Mistral Small: neither named (first choices: MarketBetter) (alternatives: Apollo.io, Dealfront, Factors.ai)
- Llama 4 Maverick: neither named (first choices: Bombora, Intentsify) (alternatives: Abmatic AI, Cognism, Dealfront)

## What the models said about G2 Buyer Intent

- "The data is expensive (often $25,000 to $80,000/year depending on your categories) and volume is notoriously low" (Gemini 3.5 Flash, negative prompt, soft negative)
- "Pure Signal Accuracy (SaaS) | G2 Buyer Intent | Highest fidelity for software buyers actively comparing products." (Qwen 3.7 Flash, comparative prompt, first choice)
- "Start with first-party/review-site signals (e.g., G2/TrustRadius for SaaS: $10K\u2013$50K, high-intent)" (Grok 4.1 Fast, negative prompt, first choice)
- "Go with G2 if you are in B2B SaaS and want to intercept prospects actively comparing software." (Gemini 3.5 Flash, paraphrase prompt, first choice)

## What the models said about ZoomInfo

- "here are the B2B intent data providers ... you should approach with caution ... ZoomInfo (Specifically "Streaming Intent") ... High False Positive Rate" (Qwen 3.7 Flash, negative prompt, hard negative)
- "ZoomInfo Intent: Streaming signals criticized as lowest quality (Bombora-resold + web), inaccurate revenue/employee data, buggy." (Grok 4.1 Fast, negative prompt, hard negative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.