# Refersion vs Awin: which do AI models recommend for affiliate, October 2026

GTM AI Recommendation Index, October 2026 Edition, Affiliate and partner management. Zero of fourteen models named Refersion first on the direct prompt; zero named Awin. Page: https://gtm-ai-index.com/partner/affiliate-and-partner-management/refersion-vs-awin/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Refersion | 4% | #5 of 12 | 9% | 23 | 11 of 14 |
| Awin | 2% | #6 of 12 | 25% | 32 | 14 of 14 |

## The direct prompt, model by model

- Qwen 3.7 Flash: neither first, one named (first choices: PartnerStack, impact.com) (alternatives: Post Affiliate Pro, Refersion)
- MiniMax M2.5: neither first, one named (first choices: PartnerStack) (alternatives: Refersion, ShareASale, Tapfiliate)
- Claude Haiku 4.5: neither named (first choices: PartnerStack, impact.com) (alternatives: Reditus, Tapfiliate)
- GPT-5.4 mini: neither named (first choices: PartnerStack) (alternatives: impact.com)
- Gemini 3.5 Flash: neither named (first choices: PartnerStack) (alternatives: Everflow, Reditus, impact.com)
- Perplexity Sonar: neither named (first choices: PartnerStack) (alternatives: Partnero, Trackdesk, impact.com)
- Grok 4.1 Fast: neither named (first choices: PartnerStack) (alternatives: Tapfiliate, impact.com)
- Mistral Small: neither named (first choices: PartnerStack) (alternatives: Everflow, Tapfiliate)
- DeepSeek V4 Flash: neither named (first choices: PartnerStack) (alternatives: Trackdesk, impact.com)
- Llama 4 Maverick: neither named (first choices: PartnerStack) (alternatives: Modash, Phonexa)
- Kimi K2: neither named (first choices: PartnerStack) (alternatives: Post Affiliate Pro, impact.com)
- GLM 4.7 FlashX: neither named (first choices: PartnerStack) (alternatives: Rewardful, Tapfiliate, impact.com)
- GPT-6 Luna: neither named (first choices: PartnerStack) (alternatives: Rewardful, impact.com)
- Muse Glimmer 30B: neither named (first choices: PartnerStack) (alternatives: Tapfiliate, impact.com)

## What the models said about Refersion

- "What to Avoid on a Limited Budget ... Starts at $39/month + 3% of affiliate sales" (DeepSeek V4 Flash, budget prompt, hard negative)
- "excellent for ecommerce/DTC brands but are not purpose-built for B2B" (DeepSeek V4 Flash, paraphrase prompt, soft negative)
- "Refersion’s Launch plan is a strong budget-friendly pick at $29/month billed annually" (GPT-5.4 mini, budget prompt, first choice)
- "Refersion stands out as a strong recommendation for affiliate program management" (Mistral Small, paraphrase prompt, first choice)
- "If you're already embedded in the Shopify ecosystem, *Refersion* is a natural fit" (MiniMax M2.5, direct prompt, alternative)

## What the models said about Awin

- "you should avoid traditional "Affiliate Networks" (like Awin/ShareASale, CJ Affiliate, or Impact.com)" (Gemini 3.5 Flash, budget prompt, hard negative)
- "What to Avoid on a Limited Budget | ShareASale/Awin | ~$625–$750 one-time setup fee" (DeepSeek V4 Flash, budget prompt, hard negative)
- "Awin | Mixed reviews with billing and support problems" (GLM 4.7 FlashX, negative prompt, hard negative)
- "the best starting option is usually Awin Access / Awin if you want a low-cost affiliate network" (Perplexity Sonar, budget prompt, first choice)
- "Starting a content site or blog: Try Awin or CJ for multiple brands" (GPT-6 Luna, comparative prompt, first choice)
- "look at CJ, Awin, or Impact" (GPT-5.4 mini, comparative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.