# Smartly vs LinkedIn Campaign Manager: which do AI models recommend for paid ads, October 2026

GTM AI Recommendation Index, October 2026 Edition, Search and social advertising platforms. Zero of fourteen models named Smartly first on the direct prompt; zero named LinkedIn Campaign Manager. Page: https://gtm-ai-index.com/marketing/search-and-social-advertising-platforms/smartly-vs-linkedin-campaign-manager/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Smartly | 2% | #7 of 14 | 15% | 20 | 12 of 14 |
| LinkedIn Campaign Manager | 2% | #8 of 14 | 0% | 12 | 9 of 14 |

## The direct prompt, model by model

- Claude Haiku 4.5: neither first, one named (first choices: Directive, Google Ads) (alternatives: AdRoll ABM, Disruptive Advertising, HawkSEM, LinkedIn Campaign Manager, Optmyzr)
- GPT-5.4 mini: neither first, one named (first choices: Google Marketing Platform with Search Ads 360) (alternatives: Optmyzr, Smartly)
- DeepSeek V4 Flash: neither first, one named (first choices: HubSpot Advertising) (alternatives: 6sense, Skai, Smartly, Wask)
- Qwen 3.7 Flash: neither first, one named (first choices: AdRoll ABM, Terminus) (alternatives: Google Ads, HubSpot Ads, LinkedIn Campaign Manager, Microsoft Advertising, Revealbot)
- Gemini 3.5 Flash: neither named (first choices: Metadata.io) (alternatives: HubSpot Ads, Influ2, Optmyzr)
- Perplexity Sonar: neither named (first choices: HubSpot Marketing Hub) (alternatives: AdRoll, Optmyzr)
- Grok 4.1 Fast: neither named (first choices: Skai) (alternatives: Adzooma, Marin Software, Optmyzr, Revealbot)
- Mistral Small: neither named (first choices: Metadata.io) (alternatives: 6sense, AdRoll, WebFX)
- Llama 4 Maverick: neither named (first choices: AdRoll) (alternatives: 6sense, Madgicx, WebFX)
- Kimi K2: neither named (first choices: Metadata.io) (alternatives: AdRoll ABM)
- GLM 4.7 FlashX: neither named (first choices: HubSpot Marketing Hub) (alternatives: AdRoll ABM, Skai)
- MiniMax M2.5: neither named (first choices: Skai) (alternatives: 6sense, HubSpot's Ad Management Tools)
- GPT-6 Luna: neither named (first choices: Metadata.io) (alternatives: Optmyzr)
- Muse Glimmer 30B: neither named (first choices: Marin Software) (alternatives: 6sense, Ryze AI, Semrush Advertising Toolkit)

## What the models said about Smartly

- "Smartly.io: Social-first (Meta/TikTok/LinkedIn) with AI creative; scales to search. Ideal for visual/brand campaigns." (Grok 4.1 Fast, scale prompt, first choice)

## What the models said about LinkedIn Campaign Manager

- "I'd recommend using LinkedIn Campaign Manager as your primary paid social tool" (MiniMax M2.5, paraphrase prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.