# Awario vs Brand24: which do AI models recommend for PR, September 2026

GTM AI Recommendation Index, September 2026 Edition, PR and media monitoring. Zero of twelve models named Awario first on the direct prompt; one named Brand24. Page: https://gtm-ai-index.com/marketing/pr-and-media-monitoring/awario-vs-brand24/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Awario | 16% | #3 of 13 | 7% | 14 | 9 of 12 |
| Brand24 | 14% | #4 of 13 | 2% | 41 | 12 of 12 |

## The direct prompt, model by model

- MiniMax M2.5: brand24 first (first choices: Agility PR Solutions, Brand24) (alternatives: Critical Mention, Mention, Respona)
- Claude Haiku 4.5: neither first, one named (first choices: Muck Rack) (alternatives: Brand24, Cision, Meltwater, Mention)
- Perplexity Sonar: neither first, one named (first choices: Semrush AI PR Toolkit) (alternatives: Brand24, Cision, Meltwater)
- Grok 4.1 Fast: neither first, one named (first choices: Muck Rack) (alternatives: Agility PR Solutions, Brand24, Semrush AI PR Toolkit)
- Mistral Small: neither first, one named (first choices: Muck Rack) (alternatives: Brand24, CisionOne, Onclusive, Semrush, Semrush AI PR Toolkit)
- Kimi K2: neither first, one named (first choices: Meltwater, Muck Rack) (alternatives: Brand24, Mention, Semrush AI PR Toolkit, Talkwalker)
- GPT-5.4 mini: neither named (first choices: Muck Rack) (alternatives: CisionOne, Meltwater)
- Gemini 3.5 Flash: neither named (first choices: Muck Rack) (alternatives: Meltwater, Propel PRM, Semrush AI PR Toolkit)
- DeepSeek V4 Flash: neither named (first choices: Muck Rack) (alternatives: Agility PR Solutions, Meltwater, Semrush AI PR Toolkit)
- Llama 4 Maverick: neither named (first choices: Agility PR Solutions) (alternatives: Muck Rack, Semrush)
- Qwen 3.7 Flash: neither named (first choices: Agility PR Solutions, Muck Rack) (alternatives: Semrush AI PR Toolkit)
- GLM 4.7 FlashX: neither named (first choices: Agility PR Solutions) (alternatives: Muck Rack, Semrush AI PR Toolkit)

## What the models said about Awario

- "Lowest rated among common monitoring tools (3.9/5 on G2)" (MiniMax M2.5, negative prompt, soft negative)
- "Awario is the cheapest fully-featured listening tool on the market. ... Choose Awario if you have a micro-budget and want the most robust ... listening tool possible." (Gemini 3.5 Flash, budget prompt, first choice)
- "The best PR and media monitoring platform for a company with a limited budget is Awario, which starts at $29/month" (Llama 4 Maverick, budget prompt, first choice)
- "Frequently recommended as best value for small businesses... then upgrade to Awario ($29/mo)" (MiniMax M2.5, budget prompt, first choice)

## What the models said about Brand24

- "One cited warning is no mobile alerts." (Perplexity Sonar, negative prompt, soft negative)
- "The research consistently highlights Brand24 and Prowly as the top budget-friendly choices" (Kimi K2, budget prompt, first choice)
- "Brand24 is the better pick if your priority is cheaper monitoring only" (Perplexity Sonar, budget prompt, first choice)
- "Budget monitoring | Brand24, Mention, Awario | $29-$199/mo" (Kimi K2, negative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.