# Semrush Local vs Uberall: which do AI models recommend for local listings, October 2026

GTM AI Recommendation Index, October 2026 Edition, Local listings management. One of fourteen models named Semrush Local first on the direct prompt; zero named Uberall. Page: https://gtm-ai-index.com/marketing/local-listings-management/semrush-local-vs-uberall/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Semrush Local | 4% | #5 of 10 | 13% | 31 | 12 of 14 |
| Uberall | 2% | #7 of 10 | 11% | 36 | 13 of 14 |

## The direct prompt, model by model

- Gemini 3.5 Flash: semrush local first (first choices: Semrush Local) (alternatives: BrightLocal, Synup, Whitespark)
- GPT-5.4 mini: neither first, one named (first choices: Yext) (alternatives: Uberall)
- Perplexity Sonar: neither first, one named (first choices: Synup) (alternatives: BrightLocal, Semrush Listing Management, Uberall, Yext)
- DeepSeek V4 Flash: neither first, one named (first choices: BrightLocal) (alternatives: Semrush Local, Synup, Uberall)
- Qwen 3.7 Flash: neither first, one named (first choices: Synup) (alternatives: BrightLocal, Uberall)
- GLM 4.7 FlashX: neither first, one named (first choices: BrightLocal) (alternatives: LocaliQ, Semrush Local, Yext)
- Claude Haiku 4.5: neither named (first choices: Yext) (alternatives: Birdeye, BrightLocal, SOCi, Synup)
- Grok 4.1 Fast: neither named (first choices: BrightLocal) (alternatives: Moz Local, Synup, Yext)
- Mistral Small: neither named (first choices: Birdeye, Yext) (alternatives: Moz Local, Synup)
- Llama 4 Maverick: neither named (first choices: BrightLocal Track, Synup) (alternatives: Birdeye, Moz Local, Yext)
- Kimi K2: neither named (first choices: BrightLocal) (alternatives: SOCi, Semrush Listing Management, Synup)
- MiniMax M2.5: neither named (first choices: BrightLocal) (alternatives: Synup, Yext)
- GPT-6 Luna: neither named (first choices: BrightLocal) (alternatives: Yext)
- Muse Glimmer 30B: neither named (first choices: BrightLocal, Synup) (alternatives: Semrush Listing Management)

## What the models said about Semrush Local

- "Semrush Local Pro is another option, but it's listed at $60/month per location billed annually, so it costs more for listings management alone." (GPT-6 Luna, budget prompt, soft negative)
- "though it may lack some of the advanced enterprise workflow permissions of a standalone Yext/Uberall" (Gemini 3.5 Flash, scale prompt, soft negative)
- "Semrush Local starts at $30/mo per location billed annually ... but these are generally pricier" (GPT-5.4 mini, budget prompt, soft negative)
- "I'd most likely recommend Semrush Local as the default choice." (GPT-5.4 mini, paraphrase prompt, first choice)
- "adding Semrush Local is almost always the most efficient path" (Gemini 3.5 Flash, direct prompt, first choice)
- "The integration with your existing keyword and competitive research data reduces tool sprawl, though multi-location workflows aren't as robust" (Kimi K2, paraphrase prompt, alternative)

## What the models said about Uberall

- "Uberall is positioned for "growth at scale" and uses request-based pricing for some plans ... but these are generally pricier" (GPT-5.4 mini, budget prompt, soft negative)
- "like Yext or Uberall) are designed for large enterprises and franchises. They are expensive" (Gemini 3.5 Flash, budget prompt, soft negative)
- "generally cost more and are better suited to larger budgets or multi-location enterprises" (Perplexity Sonar, budget prompt, soft negative)
- "Uberall is positioned as built for multi-location brands to control, optimize and protect listings across 150+ directories." (Muse Glimmer 30B, scale prompt, first choice)
- "Choose Yext or Uberall for enterprise‑grade automation, compliance, and direct publisher integrations." (GLM 4.7 FlashX, comparative prompt, first choice)
- "Best for distributing data to a vast number of obscure directories/APIs. | Interface can be complex; pricier than BrightLocal." (Qwen 3.7 Flash, paraphrase prompt, alternative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.
