# Outgrow vs Instapage: which do AI models recommend for landing pages, September 2026

GTM AI Recommendation Index, September 2026 Edition, Landing pages and interactive content. Zero of twelve models named Outgrow first on the direct prompt; one named Instapage. Page: https://gtm-ai-index.com/marketing/landing-pages-and-interactive-content/outgrow-vs-instapage/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Outgrow | 12% | #3 of 12 | 0% | 10 | 10 of 12 |
| Instapage | 9% | #5 of 12 | 7% | 42 | 12 of 12 |

## The direct prompt, model by model

- MiniMax M2.5: instapage first (first choices: Instapage) (alternatives: Leadpages, Unbounce)
- Claude Haiku 4.5: neither first, one named (first choices: HubSpot Content Hub) (alternatives: Instapage, Leadpages, Unbounce, Webflow)
- Gemini 3.5 Flash: neither first, one named (first choices: HubSpot Content Hub, Unbounce) (alternatives: Instapage, Webflow)
- Perplexity Sonar: neither first, one named (first choices: Leadpages) (alternatives: HubSpot Landing Pages, Instapage, Swipe Pages, Unbounce)
- Grok 4.1 Fast: neither first, one named (first choices: Unbounce) (alternatives: HubSpot Landing Pages, Instapage, Leadpages)
- Mistral Small: neither first, one named (first choices: HubSpot Content Hub) (alternatives: Instapage, Leadpages, Unbounce)
- DeepSeek V4 Flash: neither first, one named (first choices: Unbounce) (alternatives: HubSpot Landing Pages, Instapage, Leadpages, Webflow)
- Kimi K2: neither first, one named (first choices: Leadpages, Unbounce) (alternatives: Instapage, Swipe Pages)
- GLM 4.7 FlashX: neither first, one named (first choices: Unbounce) (alternatives: Carrd, Instapage, Landingi, Leadpages)
- GPT-5.4 mini: neither named (first choices: Unbounce) (alternatives: HubSpot Marketing Hub, Leadpages)
- Llama 4 Maverick: neither named (first choices: Landingi) (alternatives: HubSpot Landing Pages, Leadpages, Unbounce)
- Qwen 3.7 Flash: neither named (first choices: HubSpot Landing Pages) (alternatives: Landingi, Leadpages, Unbounce)

## What the models said about Outgrow

- "Recommended Interactive Content Tool: Outgrow Best all-around choice for B2B interactive content" (GLM 4.7 FlashX, paraphrase prompt, first choice)
- "Outgrow is the top recommendation for B2B teams focused on lead generation." (Claude Haiku 4.5, paraphrase prompt, first choice)
- "### Best for Mid-Sized B2B: Outgrow or involve.me" (DeepSeek V4 Flash, paraphrase prompt, first choice)

## What the models said about Instapage

- "Unbounce and Instapage cap monthly traffic by plan tier. At 50,000+ visitors, the wrong tool can double or triple your bill." (MiniMax M2.5, negative prompt, soft negative)
- "Unbounce and Instapage are repeatedly described this way in comparison guides" (Perplexity Sonar, negative prompt, soft negative)
- "Cons: Slow loading editor, slow customer support response times" (Mistral Small, negative prompt, soft negative)
- "The Pure-Play Enterprise Standard: Instapage or Unbounce ... Built specifically for high-velocity PPC marketing." (Gemini 3.5 Flash, scale prompt, first choice)
- "leaders here: Instapage for governance/enterprise... only Instapage publicly holds it in this space)" (DeepSeek V4 Flash, scale prompt, first choice)
- "Choose Unbounce or Instapage if you are running Google/Meta Ads and need AI-optimized pages" (Gemini 3.5 Flash, comparative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all twelve models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.
