# Competitive intelligence tools: what AI models recommend, October 2026

GTM AI Recommendation Index, October 2026 Edition. Asked as "competitive intelligence tool" and as "competitor tracking platform for product marketing", six framings each, to fourteen models with search on, on behalf of a mid-market B2B company. Added to the October 2026 Edition on October 4, 2026; its answers are read by the distilled judge (ai-indexes-judge-qwen3-14b-run3), not the claude-opus-5 judge of the earlier categories. Page: https://gtm-ai-index.com/marketing/competitive-intelligence/

**Standing:** Kompyte leads with 38% of first choices; verdict contested. 50 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| # | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | Kompyte | 38% | 11% | 56 |
| 2 | Klue | 26% | 16% | 55 |
| 3 | Crayon | 12% | 24% | 55 |
| 4 | SpyFu | 6% | 21% | 19 |
| 5 | Visualping | 4% | 6% | 17 |
| 6 | Google Alerts | 4% | 7% | 14 |
| 7 | Owler | 2% | 6% | 18 |
| 8 | Similarweb | 0% | 11% | 36 |
| 9 | Semrush | 0% | 20% | 41 |
| 10 | AlphaSense | 0% | 10% | 20 |
| 11 | Contify | 0% | 23% | 22 |
| 12 | Ahrefs | 0% | 26% | 19 |

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: Klue; alternatives Crayon, Kompyte
- GPT-5.4 mini: Kompyte; alternatives Crayon, Klue, Similarweb
- Gemini 3.5 Flash: Klue; alternatives BattleReady, Crayon, Kompyte
- Perplexity Sonar: Kompyte; alternatives Crayon, Similarweb, ZoomInfo
- Grok 4.1 Fast: Kompyte; alternatives Semrush
- Mistral Small: Klue, Kompyte
- DeepSeek V4 Flash: Kompyte; alternatives Klue
- Llama 4 Maverick: Kompyte
- Qwen 3.7 Flash: Klue; alternatives Ahrefs, Clutch, Crayon, G2 Buyer Intent
- Kimi K2: Kompyte; alternatives Klue, Semrush
- GLM 4.7 FlashX: Kompyte; alternatives Crayon, Klue
- MiniMax M2.5: ZoomInfo; alternatives Google Alerts, Mention, Semrush
- GPT-6 Luna: Klue; alternatives Crayon
- Muse Glimmer 30B: Kompyte; alternatives Crayon, Klue

## Sources the answers cite

77 of 84 answers came back with a source list, from 14 of 14 models. Sites named in the most answers:

- pipeline.zoominfo.com: 38 answers, 49 citations
- klue.com: 34 answers, 40 citations
- contify.com: 33 answers, 46 citations
- improvado.io: 31 answers, 34 citations
- marketintelligencetools.com: 29 answers, 30 citations
- copy.ai: 28 answers, 41 citations
- kompyte.com: 24 answers, 32 citations
- unkover.com: 21 answers, 23 citations

Pages named in the most answers:

- https://improvado.io/blog/32-best-competitive-intelligence-companies (30 answers)
- https://pipeline.zoominfo.com/sales/competitive-intelligence-software (30 answers)
- https://marketintelligencetools.com/rankings/competitive-intelligence-tools (28 answers)
- https://copy.ai/blog/competitive-intelligence-tools (26 answers)
- https://klue.com/topics/competitive-intelligence-tools-b2b-software (23 answers)
- https://contify.com/resources/blog/best-competitive-intelligence-tools (20 answers)
- https://blog.hootsuite.com/competitive-intelligence-software (19 answers)
- https://unkover.com/blog/competitive-intelligence-tools (19 answers)
- https://cloro.dev/blog/best-competitive-intelligence-tools (13 answers)
- https://copy.ai/blog/market-intelligence-tools (13 answers)

## Warned against

- Crayon: 13 of 55 labels negative. "Enterprise tools (Crayon, Klue) typically start at $25K+/year — avoid these on a limited budget" (Kimi K2, budget prompt)
- Klue: 9 of 55 labels negative. "Enterprise tools (Crayon, Klue) typically start at $25K+/year — avoid these on a limited budget" (Kimi K2, budget prompt)
- Semrush: 8 of 41 labels negative. "While slightly pricier, it offers a comprehensive suite of tools that can be worth the investment. However, if budget is truly limited, SpyFu might be a better choice." (MiniMax M2.5, budget prompt)
- Contify: 5 of 22 labels negative. "Avoid unless you have a large enterprise IT budget and a dedicated analyst" (DeepSeek V4 Flash, negative prompt)

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, October 2026 Edition, gtm-ai-index.com.