# StackAdapt vs Spotify Audience Network: which do AI models recommend for audio advertising, October 2026

GTM AI Recommendation Index, October 2026 Edition, Audio and podcast advertising. Eight of fourteen models named StackAdapt first on the direct prompt; zero named Spotify Audience Network. Page: https://gtm-ai-index.com/marketing/audio-and-podcast-advertising/stackadapt-vs-spotify-audience-network/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| StackAdapt | 20% | #2 of 11 | 0% | 19 | 11 of 14 |
| Spotify Audience Network | 2% | #7 of 11 | 10% | 10 | 6 of 14 |

## The direct prompt, model by model

- Claude Haiku 4.5: stackadapt first (first choices: StackAdapt) (alternatives: Acast, Hey Sid, Spotify Advertising)
- Gemini 3.5 Flash: stackadapt first (first choices: StackAdapt) (alternatives: AdsWizz, Demandbase, SXM Media, Terminus)
- Perplexity Sonar: stackadapt first (first choices: StackAdapt) (alternatives: Spotify Ads Manager)
- Grok 4.1 Fast: stackadapt first (first choices: StackAdapt) (alternatives: AdsWizz AudioMax, Megaphone, Spotify Audience Network, The Trade Desk)
- Mistral Small: stackadapt first (first choices: StackAdapt, The Trade Desk) (alternatives: Spotify Advertising)
- DeepSeek V4 Flash: stackadapt first (first choices: StackAdapt) (alternatives: AudioGo, Intentsify)
- Qwen 3.7 Flash: stackadapt first (first choices: StackAdapt) (alternatives: Hey Sid)
- MiniMax M2.5: stackadapt first (first choices: StackAdapt) (alternatives: Spotify Ads, The Trade Desk)
- Llama 4 Maverick: neither first, one named (first choices: Triton Digital) (alternatives: AudioGo, StackAdapt)
- GLM 4.7 FlashX: neither first, one named (first choices: Hey Sid) (alternatives: Libsyn Ads, Spotify Ads, StackAdapt)
- GPT-5.4 mini: neither named (first choices: Spotify Ads Manager) (alternatives: Amazon Ads, Amazon DSP)
- Kimi K2: neither named (first choices: Acast, AudioGo) (alternatives: B2B PodPros, Hey Sid, Spotify Ad Studio)
- GPT-6 Luna: neither named (first choices: Spotify Ads Manager) (alternatives: Acast)
- Muse Glimmer 30B: neither named (first choices: AudioGo) (alternatives: Hey Sid, Spotify Ad Studio)

## What the models said about Spotify Audience Network

- "Drawbacks: Platform bias toward Spotify-hosted content; limited third-party podcast inventory access." (Muse Glimmer 30B, negative prompt, soft negative)
- "Stick to well-known, established platforms such as: Spotify Audience Network (for Spotify-hosted shows)" (Qwen 3.7 Flash, negative prompt, first choice)
- "the most versatile and effective recommendation is the Spotify Audience Network (SAUN)" (Qwen 3.7 Flash, paraphrase prompt, first choice)
- "Choose Spotify if you want big reach + self-serve simplicity." (GPT-5.4 mini, comparative prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.