# Contentsquare vs Smartlook: which do AI models recommend for session replay, October 2026

GTM AI Recommendation Index, October 2026 Edition, Session replay and heatmaps. One of fourteen models named Contentsquare first on the direct prompt; one named Smartlook. Page: https://gtm-ai-index.com/gtm-data/session-replay-and-heatmaps/contentsquare-vs-smartlook/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Contentsquare | 3% | #7 of 10 | 14% | 21 | 12 of 14 |
| Smartlook | 2% | #8 of 10 | 29% | 17 | 12 of 14 |

## The direct prompt, model by model

- GPT-5.4 mini: contentsquare first (first choices: Contentsquare, Mouseflow) (alternatives: LogRocket)
- Llama 4 Maverick: smartlook first (first choices: Smartlook) (alternatives: Adobe Analytics, Fullstory)
- Kimi K2: neither first, one named (first choices: Hotjar) (alternatives: LogRocket, Mouseflow, Smartlook)
- Muse Glimmer 30B: neither first, one named (first choices: Fullstory) (alternatives: Contentsquare, Heap, Hotjar, Microsoft Clarity, PostHog, VWO)
- Claude Haiku 4.5: neither named (first choices: Mouseflow) (alternatives: Hotjar)
- Gemini 3.5 Flash: neither named (first choices: Pendo) (alternatives: LogRocket, Mouseflow, PostHog)
- Perplexity Sonar: neither named (first choices: Fullstory) (alternatives: Hotjar, LogRocket)
- Grok 4.1 Fast: neither named (first choices: Hotjar) (alternatives: LogRocket, Microsoft Clarity, Mouseflow)
- Mistral Small: neither named (first choices: Hotjar, Lucky Orange) (alternatives: Fullstory, PostHog, UXCam)
- DeepSeek V4 Flash: neither named (first choices: PostHog) (alternatives: Hotjar, LogRocket, Microsoft Clarity, Mouseflow)
- Qwen 3.7 Flash: neither named (first choices: Hotjar) (alternatives: LogRocket, Matomo)
- GLM 4.7 FlashX: neither named (first choices: Hotjar) (alternatives: Crazy Egg, Fullstory, Microsoft Clarity, Mouseflow)
- MiniMax M2.5: neither named (first choices: Mixpanel) (alternatives: Fullstory, PostHog, UXCam)
- GPT-6 Luna: neither named (first choices: PostHog) (alternatives: Fullstory, Hotjar)

## What the models said about Contentsquare

- "Heavy enterprise pricing and complexity; overkill for most mid-market needs" (Kimi K2, direct prompt, hard negative)
- "enterprise tools only if you need deeper product analytics, governance, or enterprise workflows, because they're generally much more expensive" (GPT-5.4 mini, budget prompt, soft negative)
- "without paying the $50k+ annual contract values required by enterprise-only suites (like FullStory or Contentsquare)" (Gemini 3.5 Flash, direct prompt, soft negative)
- "my default recommendation is Contentsquare if you want the most complete, scalable experience-analytics platform" (GPT-5.4 mini, direct prompt, first choice)
- "Go with FullStory or Contentsquare for deep session replay and journey analytics." (GLM 4.7 FlashX, comparative prompt, first choice)
- "The sweet spot is usually FullStory, Contentsquare, or LogRocket" (DeepSeek V4 Flash, scale prompt, first choice)

## What the models said about Smartlook

- "avoid or exercise extreme caution with Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook" (Mistral Small, negative prompt, hard negative)
- "Listed together with Hotjar and FullStory as tools selling the legitimate interest no-consent narrative." (Muse Glimmer 30B, negative prompt, soft negative)
- "Microsoft Clarity, Hotjar, FullStory, Mouseflow, LogRocket, and Smartlook all share common issues" (Kimi K2, negative prompt, soft negative)
- "Smartlook is a popular choice for mid-market companies, offering session replay and product analytics for web and mobile apps." (Llama 4 Maverick, direct prompt, first choice)
- "Smartlook is budget-friendly with the best mobile app recording in the mid-market, with a generous free tier of 1,500 sessions a month" (Claude Haiku 4.5, budget prompt, alternative)
- "Other budget-friendly options include Smartlook, which offers the best mobile app recording in the mid-market." (Llama 4 Maverick, budget prompt, alternative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.