# Crayon vs Similarweb: which do AI models recommend for market intelligence, October 2026

GTM AI Recommendation Index, October 2026 Edition, Market intelligence platforms. Four of fourteen models named Crayon first on the direct prompt; zero named Similarweb. Page: https://gtm-ai-index.com/gtm-data/market-intelligence/crayon-vs-similarweb/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Crayon | 7% | #4 of 12 | 14% | 42 | 14 of 14 |
| Similarweb | 3% | #7 of 12 | 29% | 35 | 13 of 14 |

## The direct prompt, model by model

- GPT-5.4 mini: crayon first (first choices: Crayon) (alternatives: Contify, Klue)
- DeepSeek V4 Flash: crayon first (first choices: Crayon) (alternatives: 6sense, AlphaSense, Klue, Kompyte, ZoomInfo)
- Qwen 3.7 Flash: crayon first (first choices: Crayon, Klue) (alternatives: Crunchbase, Gong, ZoomInfo)
- GPT-6 Luna: crayon first (first choices: Crayon) (alternatives: Klue, Kompyte)
- Claude Haiku 4.5: neither first, one named (first choices: Klue) (alternatives: Crayon, Improvado, ZoomInfo)
- Gemini 3.5 Flash: neither first, one named (first choices: Apollo.io, Klue) (alternatives: Cognism, Crayon, Demandbase, Kompyte, Semrush)
- Perplexity Sonar: neither first, one named (first choices: ZoomInfo) (alternatives: Apollo.io, Crayon, Klue)
- Grok 4.1 Fast: neither first, one named (first choices: Apollo.io) (alternatives: Crayon, HubSpot Intelligence/Marketing Hub, Klue)
- Mistral Small: neither first, one named (first choices: Apollo.io, Klue) (alternatives: AlphaSense, Crayon, HockeyStack)
- Llama 4 Maverick: neither first, one named (first choices: HG Insights) (alternatives: 6sense, AlphaSense, Bombora, Crayon, HubSpot Breeze Intelligence, Klue)
- Kimi K2: neither first, one named (first choices: Kompyte) (alternatives: Crayon, Klue, ZoomInfo)
- GLM 4.7 FlashX: neither first, one named (first choices: ZoomInfo) (alternatives: AlphaSense, Crayon, Klue, Similarweb)
- Muse Glimmer 30B: neither first, one named (first choices: Klue) (alternatives: 6sense, Bombora, Crayon, HubSpot Marketing Hub, Semrush, ZoomInfo)
- MiniMax M2.5: neither named (first choices: HG Insights, HockeyStack) (alternatives: AlphaSense, Klue, ZoomInfo)

## What the models said about Crayon

- "Avoid enterprise-oriented platforms like Crayon, Klue, or AlphaSense if budget is the main constraint" (Perplexity Sonar, budget prompt, hard negative)
- "Avoid enterprise platforms — Klue, Crayon, AlphaSense, and ZoomInfo" (Kimi K2, budget prompt, hard negative)
- "Pick Crayon if you want the most balanced "mid-market CI platform" for day-to-day competitive tracking and sales enablement." (GPT-5.4 mini, direct prompt, first choice)

## What the models said about Similarweb

- "I would be cautious about using these as authoritative sources: - Similarweb and Semrush for exact competitor traffic, revenue, or market share." (GPT-6 Luna, negative prompt, soft negative)
- "Best Overall Budget Pick: Similarweb ... Widely regarded as the best market intelligence platform for its price." (DeepSeek V4 Flash, budget prompt, first choice)
- "Start with Similarweb's free data" (GPT-6 Luna, budget prompt, first choice)
- "their free browser extension and basic web platform provide valuable high-level data on competitor traffic sources for free" (Gemini 3.5 Flash, budget prompt, alternative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.