# Vitally vs Planhat: which do AI models recommend for customer success, October 2026

GTM AI Recommendation Index, October 2026 Edition, Customer success platforms. Three of fourteen models named Vitally first on the direct prompt; one named Planhat. Page: https://gtm-ai-index.com/customer/customer-success-platforms/vitally-vs-planhat/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Vitally | 19% | #2 of 10 | 9% | 57 | 14 of 14 |
| Planhat | 3% | #7 of 10 | 18% | 40 | 14 of 14 |

## The direct prompt, model by model

- Claude Haiku 4.5: vitally first (first choices: Vitally) (alternatives: ChurnZero, ClientSuccess)
- Qwen 3.7 Flash: vitally first (first choices: ChurnZero, Vitally) (alternatives: Custify, HubSpot Service Hub, Skalin, Totango)
- GLM 4.7 FlashX: vitally first (first choices: ChurnZero, Vitally) (alternatives: Totango)
- GPT-5.4 mini: planhat first (first choices: ChurnZero, Planhat) (alternatives: Gainsight Customer Success)
- Gemini 3.5 Flash: neither first, one named (first choices: ChurnZero) (alternatives: Planhat, Totango, Vitally)
- Perplexity Sonar: neither first, one named (first choices: ChurnZero) (alternatives: Vitally)
- Grok 4.1 Fast: neither first, one named (first choices: ChurnZero) (alternatives: Custify, Vitally)
- Mistral Small: neither first, one named (first choices: Skalin) (alternatives: ChurnZero, Custify, Gainsight Customer Success, Planhat, Vitally)
- DeepSeek V4 Flash: neither first, one named (first choices: Skalin) (alternatives: ChurnZero, ClientSuccess, Custify, Totango, Vitally)
- Llama 4 Maverick: neither first, one named (first choices: ChurnZero) (alternatives: Skalin, Userpilot, Vitally)
- Kimi K2: neither first, one named (first choices: ChurnZero) (alternatives: Totango, Vitally)
- MiniMax M2.5: neither first, one named (first choices: ChurnZero, Skalin) (alternatives: Totango, Vitally)
- GPT-6 Luna: neither first, one named (first choices: ChurnZero) (alternatives: Planhat, Vitally)
- Muse Glimmer 30B: neither first, one named (first choices: ChurnZero) (alternatives: ClientSuccess, Custify, Planhat, Skalin, Totango, Vitally)

## What the models said about Vitally

- "Account-Based Pricing Models (Planhat, Vitally, ChurnZero)... costs can escalate quickly without corresponding value" (Mistral Small, negative prompt, soft negative)
- "Opaque Enterprise Pricing: Mid-market teams routinely see quotes exceeding $100K/year" (Kimi K2, negative prompt, soft negative)
- "Unlike Vitally (~$299+/mo, great for growth metrics but pricier)" (Grok 4.1 Fast, budget prompt, soft negative)
- "Top pick for mid-market and fast-growing teams: ChurnZero or Vitally, depending on whether you prioritize usage-based health scoring or modern UX." (Muse Glimmer 30B, scale prompt, first choice)
- "ChurnZero or Vitally, depending on whether you prioritize usage-based health scoring or modern UX." (Llama 4 Maverick, paraphrase prompt, first choice)
- "Prioritize high-rated, user-loved options like Vitally, Custify, or Skalin" (Grok 4.1 Fast, negative prompt, first choice)

## What the models said about Planhat

- "What to Skip for Mid-Market - Gainsight and Planhat — powerful, but built for enterprise" (DeepSeek V4 Flash, direct prompt, hard negative)
- "Enterprise giants like Gainsight, ChurnZero, or Planhat are highly capable but typically start at $15,000 to $50,000+ per year" (Gemini 3.5 Flash, budget prompt, soft negative)
- "Some platforms use account-based pricing, which can become very expensive if churned accounts still count toward your total." (Mistral Small, negative prompt, soft negative)
- "best all-around customer success platform is usually ChurnZero or Planhat" (GPT-5.4 mini, direct prompt, first choice)
- "I'd shortlist Vitally, ChurnZero, and Planhat first" (DeepSeek V4 Flash, scale prompt, first choice)
- "Planhat if you want CS, renewals, customer projects, and possibly sales workflows brought together" (GPT-6 Luna, paraphrase prompt, alternative)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.