# Google Forms vs Retently: which do AI models recommend for feedback, October 2026

GTM AI Recommendation Index, October 2026 Edition, Customer feedback and surveys. Zero of fourteen models named Google Forms first on the direct prompt; zero named Retently. Page: https://gtm-ai-index.com/customer/customer-feedback-and-surveys/google-forms-vs-retently/

| | First-choice share | Rank | Negative rate | Labels | Models naming it |
|---|---|---|---|---|---|
| Google Forms | 16% | #2 of 15 | 18% | 28 | 14 of 14 |
| Retently | 9% | #3 of 15 | 0% | 11 | 8 of 14 |

## The direct prompt, model by model

- Kimi K2: neither first, one named (first choices: Alchemer, CustomerGauge) (alternatives: Retently, SurveyMonkey)
- Claude Haiku 4.5: neither named (first choices: Helply) (alternatives: Alchemer, Perspective AI, SurveySparrow, Survicate, Zonka Feedback)
- GPT-5.4 mini: neither named (first choices: Qualtrics CustomerXM, Survicate) (alternatives: CustomerGauge)
- Gemini 3.5 Flash: neither named (first choices: CustomerGauge, Survicate) (alternatives: AskNicely, Refiner)
- Perplexity Sonar: neither named (first choices: CustomerGauge) (alternatives: Alchemer, Chattermill, SurveySensum, Zonka Feedback)
- Grok 4.20: neither named (first choices: SurveyMonkey) (alternatives: Alchemer, Canny, Qualtrics CustomerXM, Refiner, Zonka Feedback)
- Mistral Small: neither named (first choices: Perspective AI) (alternatives: CustomerGauge, SurveyMonkey, Typeform)
- DeepSeek V4 Flash: neither named (first choices: Alchemer) (alternatives: CustomerGauge, SurveyMonkey, Survicate)
- Llama 4 Maverick: neither named (first choices: CustomerGauge) (alternatives: Qualtrics CustomerXM, SurveyMonkey, Zonka Feedback)
- Qwen 3.7 Flash: neither named (first choices: CustomerGauge) (alternatives: GetFeedback, SurveyMonkey, Zonka Feedback)
- GLM 4.7 FlashX: neither named (first choices: CustomerGauge) (alternatives: Alchemer, Chattermill, Zonka Feedback)
- MiniMax M2.5: neither named (first choices: SurveyMonkey, Typeform) (alternatives: CustomerGauge, Qualaroo, Zonka Feedback)
- GPT-6 Luna: neither named (first choices: Alchemer) (alternatives: AskNicely, HubSpot Service Hub, SurveyMonkey)
- Muse Glimmer 30B: neither named (first choices: CustomerGauge) (alternatives: SurveyMonkey, Survicate, Zonka Feedback)

## What the models said about Google Forms

- "Avoid this for professional customer feedback." (GLM 4.7 FlashX, negative prompt, hard negative)
- "excellent entry-level tool ... though it lacks advanced features like real-time reporting or customization options" (Claude Haiku 4.5, comparative prompt, soft negative)
- "you are too large for basic, siloed survey tools (like Google Forms or basic Typeform accounts)" (Gemini 3.5 Flash, scale prompt, soft negative)
- "Start with Google Forms if you have a truly limited budget. It's completely free, has no response limits" (Kimi K2, budget prompt, first choice)
- "Google Forms is the best customer feedback and survey platform for a company with a limited budget." (Grok 4.20, budget prompt, first choice)
- "Google Forms – Best free option, with unlimited responses and basic analytics." (Mistral Small, budget prompt, first choice)

## What the models said about Retently

- "Start with Retently if you're building an NPS program from scratch—it offers the best balance of features, pricing, and B2B readiness" (Qwen 3.7 Flash, paraphrase prompt, first choice)
- "Retently — Best Overall for Mid-Market B2B ... is the strongest choice" (Gemini 3.5 Flash, paraphrase prompt, first choice)
- "I'd recommend Retently as the top NPS and customer experience survey tool." (Grok 4.20, paraphrase prompt, first choice)

Share is the count of first choices across the direct, paraphrase, budget and scale prompts over all fourteen models, for a mid-market B2B company; rank is within the category. Comparisons are drawn for the top eight products in each category. Published under CC BY 4.0; the output is the models' output, and nothing here is a recommendation by the index.