# Customer feedback and surveys for enterprise buyers: what AI models recommend, September 2026

GTM AI Recommendation Index, September 2026 Edition. Asked as "customer feedback and survey platform" and as "NPS and customer experience survey tool", six framings each, to twelve models with search on, on behalf of an enterprise B2B company. Page: https://gtm-ai-index.com/customer/customer-feedback-and-surveys/enterprise/

**Standing:** Qualtrics leads with 34% of first choices; verdict contested. 47 first choices across the direct, paraphrase, budget and scale prompts.

## First-choice share

| # | Product | Share | Negative rate | Labels |
|---|---|---|---|---|
| 1 | Qualtrics | 34% | 14% | 59 |
| 2 | CustomerGauge | 26% | 0% | 18 |
| 3 | Medallia | 15% | 21% | 56 |
| 4 | SurveyMonkey | 6% | 34% | 41 |
| 5 | InMoment | 0% | 0% | 20 |
| 6 | Alchemer | 0% | 17% | 23 |
| 7 | Perspective AI | 0% | 0% | 10 |
| 8 | Chattermill | 0% | 9% | 11 |
| 9 | Zonka Feedback | 0% | 9% | 11 |
| 10 | Typeform | 0% | 53% | 15 |

## Each model's first choice on the direct prompt

- Claude Haiku 4.5: CustomerGauge; alternatives Perspective AI
- GPT-5.4 mini: Qualtrics; alternatives Alchemer, Medallia Experience Cloud, SurveyMonkey
- Gemini 3.5 Flash: CustomerGauge; alternatives Enterpret, Perspective AI, Qualtrics CustomerXM, UserVoice
- Perplexity Sonar: Qualtrics; alternatives Chattermill, CustomerGauge, Enterpret, Medallia
- Grok 4.1 Fast: Qualtrics; alternatives CustomerGauge, Medallia
- Mistral Small: CustomerGauge; alternatives GetFeedback, Medallia, Pendo, Productboard
- DeepSeek V4 Flash: Qualtrics; alternatives CustomerGauge, Medallia, SurveyMonkey
- Llama 4 Maverick: Qualtrics; alternatives Medallia, Pendo, UserVoice
- Qwen 3.7 Flash: Medallia, Qualtrics; alternatives Pendo, Perspective AI, Sprig, UserVoice
- Kimi K2: CustomerGauge; alternatives Gainsight, Medallia, Qualtrics
- GLM 4.7 FlashX: CustomerGauge; alternatives Chattermill, Medallia, Qualtrics
- MiniMax M2.5: Medallia, Qualtrics; alternatives Chattermill, Pendo, Perspective AI

## Sources the answers cite

23 of 72 answers came back with a source list, from 4 of 12 models. Sites named in the most answers:

- zonkafeedback.com: 9 answers, 16 citations
- getperspective.ai: 5 answers, 10 citations
- customergauge.com: 5 answers, 8 citations
- surveymonkey.com: 4 answers, 6 citations
- enterpret.com: 4 answers, 5 citations
- greatquestion.co: 4 answers, 4 citations
- medallia.com: 4 answers, 4 citations
- sprinklr.com: 4 answers, 4 citations

Pages named in the most answers:

- https://zonkafeedback.com/blog/customer-feedback-tools (5 answers)
- https://getperspective.ai/blog/customer-feedback-management-software-2026-10-platforms-ranked (4 answers)
- https://timetoreply.com/blog/best-customer-feedback-tools (4 answers)
- https://typeform.com/blog/customer-feedback-tools (4 answers)
- https://customergauge.com/blog/client-feedback-tool (3 answers)
- https://front.com/blog/customer-feedback-software (3 answers)
- https://greatquestion.co/blog/customer-feedback-tools (3 answers)
- https://guideflow.com/blog/customer-feedback-tools (3 answers)
- https://learn.g2.com/best-enterprise-feedback-management-software (3 answers)
- https://surveymonkey.com/product/enterprise (3 answers)

## Warned against

- SurveyMonkey: 14 of 41 labels negative. "The main platforms to avoid or use only with caution are:

- SurveyMonkey — ... not specializing in CX or UX research and as lacking analysis and recruitment" (Perplexity Sonar, negative prompt)
- Medallia: 12 of 56 labels negative. "Why Avoid: Financial instability and potential ownership changes could disrupt enterprise deployments" (GLM 4.7 FlashX, negative prompt)
- Typeform: 8 of 15 labels negative. "e.g., Google Forms, basic Jotform, standard Typeform ... represent a major risk if deployed as enterprise customer feedback solutions" (Gemini 3.5 Flash, negative prompt)
- Qualtrics: 8 of 59 labels negative. "Why NOT the Big Enterprise Players (Qualtrics, Medallia)?" (MiniMax M2.5, budget prompt)

## Record

- Method: https://gtm-ai-index.com/methodology/
- Raw judge labels and full responses: https://gtm-ai-index.com/data/
- License: CC BY 4.0. Cite as GTM AI Recommendation Index, September 2026 Edition, gtm-ai-index.com.